Epom Has Obtained $7 Million of Investment
According to the official statement, Epom top-management anticipates to employ the obtained $7M investment in the creation of fresh products and services and, certainly, the...
Tagged: mobile
Infographic: Essential Advice for Social Media Marketers
The last twelve months have been a time of tremendous learning for marketers across the social media landscape. In particular, Facebook’s growth and expansion of...
NRF 2014: Is Mobile Lagging As A Retail Investment Priority?
Although 53% of retail marketers now list mobile as their top strategic priority, there is still a disconnect between plans and actual investment, according to a Shop.org...
Digimarc’s New Barcode Lets Mobile Users Scan Objects
Would you rather scan a QR code or scan the whole item to receive additional information? Digital watermarking company Digimarc is betting that consumers are...
The Weekly Digital Marketing Update @ Copenhagen INK (13-01-2014)
Asia Digital Marketing News FunMobility: 2014 Will Change Mobile Marketing Forever What the Photos People Post Say About Brands EVB Wants You to Stop Texting...
Fiksu: Mobile Retargeting Works Best With Hundreds Of Thousands Of Previous App Users
As the mobile app market matures, vendors are taking note and offering tools to help app developers drive more engagement among their existing users. One...
Local Yokel Media Expands Hyperlocal Targeting Capabilities
Adds mobile, behavioral and demographic profiling, social, geo-targeting and retargeting to hyperlocal content targeting platform Stamford, CT – Local Yokel Media, the web’s first nationwide...
FunMobility: 2014 Will Change Mobile Marketing Forever
In 2013, consumers were still adopting mobile technology faster that marketers were. Today, millions of smartphone owners use their devices for an average of 2...
Facebook Ads: Key strategies to maximize returns
Two things have become very clear recently: • Facebook is serious about providing many advertising opportunities • Consumers love to use Facebook over mobile This...
Agencies React To Yahoo Ad Products; Mobile Advertising Remains A Mystery
In a rare instance, Yahoo’s advertising products shared the limelight with the company’s consumer-facing ones when Yahoo CEO Marissa Mayer unveiled the company’s new ad...
EVB Wants You to Stop Texting and Driving — And Spread the Word
San Francisco-based agency Evolution Bureau wants you to paint your thumbnail red — for a cause. Steve Babcock, executive creative director at EVB, has created...
2014 Marketing Imperative: Leveraging Cross-Screen Social and Location Data
On Tuesday, the folks at UberMedia – based just blocks away from the final chapter of the college football BCS Bowl game in Pasadena, CA...
Media Agencies say 15% of digital budgets will go to mobile in 2014
Mobile marketing and advertising seem to have been growing rapidly in the past few years in terms of technical capabilities, creative ideas, and user acceptance....
2014 predictions from the New York tech community
Ben Plomion, VP Marketing at Chango Marketing silos are beginning to erode… Once upon a time, different groups within a digital marketing team were divided...
Toys R Us: Voice Recognition to help consumers find the perfect gift
Finding the perfect gift for a child at Christmas time can sometimes be a very difficult task. However, this past year toy company Toys R...
Anne de Kerckhove, Videology, Explains What Programmatic Space Must Do To Attract A Larger Share Of 2014 Brand Budgets
Programmatic buying continues to dominate video advertising conversations, and the ad tech industry can expect it to move further into the mainstream of media buying...
