Category: Monthly Digital Marketing Update

03/11/2015

The Monthly Digital Marketing Update @ Copenhagen INK (October 2015)

Copenhagen INK’s Monthly Digital Marketing Update gives you a comprehensive overview of the top digital marketing stories and breaking news from the past month. Enjoy!...

Monthly Digital Marketing Update

26/10/2015

The Monthly Digital Marketing Update @ Copenhagen INK (September 2015)

Copenhagen INK’s Monthly Digital Marketing Update gives you a comprehensive overview of the top digital marketing stories and breaking news from the past month. Enjoy! Data Driven Advertising News ComScore and Rentrak To...

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Let’s move beyond the simplistic ‘business case’ for DEI 24/01/2022
There’s far more at stake here and leaders need to demonstrate they know the importance of moving beyond mandates, says the CEO of PHD India.
Move and win roundup: Week of January 24, 2021 24/01/2022
News from Wunderman Thompson Philippines, PHD China, Versa and more, in our weekly collection of people moves and account news.
Samsung Singapore draws widespread attention after pulling ad with drag queen 23/01/2022
Global coverage shines a spotlight on the limitations of tolerance and acceptance towards Singapore's LGBTQ+ community.
Go big or go home: Pepsi summons hip-hop royalty for Super Bowl showdown 23/01/2022
Has Pepsi already won the Super Bowl with this three-minute half-time trailer, starring musical titans Eminem, Kendrick Lamar, Mary J Blige, Snoop Dogg and Dr Dre?
How to prepare for hybrid commerce: Chinese consumers lead unification of online and in-store 21/01/2022
As consumers seamlessly hop between physical and online, brands are expected to provide real-time stock information and personalised experiences across all of their touchpoints. But they must demonstrate a value exchange to consumers to collect the data they need.
Apple debuts 2022 Chinese New Year film (clear some time on your schedule) 21/01/2022
The company's offering for this year is a 23-minute epic—shot on iPhones—about the making of an epic film within the film, also shot on iPhones.
Acura uses anime to spotlight new vehicle line-up 21/01/2022
‘Type S: Chiaki’s Journey,’ a four-episode series, debuts at the 2022 Sundance Film Festival.
More than 450 scientists call on PR, creative agencies to drop fossil fuel clients 20/01/2022
The open letter, released through Clean Creatives and the Union of Concerned Scientists, calls for an end to campaigns that "obfuscate or downplay our data and the risk of the climate emergency." It's the latest salvo between Clean Creatives and Edelman.
Global new business billings soar in November 20/01/2022
CAMPAIGN ADVERTISING INTELLIGENCE: WPP billings were sky-high, thanks to high-profile wins like Coca-Cola.
‘Challenger’ agency group Dept recruits M&C Saatchi CFO Mickey Kalifa 20/01/2022
Finance boss leaves as M&C Saatchi faces takeover approach.

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