Alphabet Inc.’s Google received a hefty fine of $56.8 million from France’s privacy regulator, which used its new powers to levy much higher penalties for the first time under European...
French data protection authority CNIL has slapped a €50 million ($57 million) on Google for failing to meet requirements under the General Data Protection Regulation. The regulator hit Google on...
Netflix’s CEO Reed Hastings interrupted his quarterly investor interview for what amounted to a product placement, holding up a Kellogg’s box and a Quaker box for the camera. Hastings was...
For some big newspaper publishers, reducing how much of their inventory is bought via the open exchange is a trend they anticipate rising in 2019. The Guardian, which currently relies...
Netflix claims to command 10 percent of America’s TV time in its latest quarterly report on Thursday, which also called out “Fortnite” as its biggest competitive concern. The streaming behemoth...
Snapchat is losing its chief moneyman, the latest in a string of high-profile departures in the past year that dented the company’s stock price on Tuesday. Tim Stone, Snapchat’s chief...
.story-list { margin-bottom: 0px; padding-bottom: 0px; Continue reading at AdAge.com Via AdAge
Ray Soto, the director of emerging technology at USA Today, has big plans when it comes to augmented reality. Last year, Soto, along with three colleagues in the emerging technology...
Device-maker is banking on price and attractive features to bring the crowds to its yard. Via DNA
MillerCoors doesn’t have the opportunity to collect much first-party data: Most of its sales come through independently-owned convenience and liquor stores or bars and restaurants. “It’s very difficult to identify...
Does the world need yet another tech company to combat malvertising on the internet? “Well, do you still constantly see malvertising when you browse the internet?” said Seth Demsey, co-founder...
Beeswax raised $15 million in Series B funding which it will use to support connected TV and win marketer clients. As it expands to achieve these initiatives, Beeswax will double...
Alphabet Inc.’s Google received a hefty fine of $56.8 million from France’s privacy regulator, which used its new powers to levy much higher penalties for the first time under European...
French data protection authority CNIL has slapped a €50 million ($57 million) on Google for failing to meet requirements under the General Data Protection Regulation. The regulator hit Google on...
In his latest exclusive piece for ExchangeWire, Dr Augustine Fou, ad fraud and cybersecurity researcher, explains why ad fraud hasn’t been solved yet. And it’s down to every industry stakeholder....
One year old Babychanco, famous for her voluminous and bountiful hair, just made her advertising debut in Pantene’s latest film -The Hairy Tale. The campaign, created by Grey Tokyo, encourages...
Matt Rowley, Director of Sales, Publishing at Nine, has been elected as Chair of the IAB Australia Board. He replaces Cameron King who resigned from News Corp late last year...
Ogilvy has made key appointments to its capability leadership team in the Asia-Pacific region as a next step in the agency’s transformation journey. While Ogilvy operates now as a fully...
BBDO Greater China made a key appointment in Beijing – Beck You as Managing Director. Mr You joins the agency having experienced both the agency and client side. With two...
Groundbreaking solution makes it easier for advertising sellers to be paid on time and in full for advertising NEW YORK — PremiumMedia360, the leading advertising data automation company, announced the immediate availability...
Netflix’s CEO Reed Hastings interrupted his quarterly investor interview for what amounted to a product placement, holding up a Kellogg’s box and a Quaker box for the camera. Hastings was...
After 14 years at Google and DoubleClick, ads vet Jonathan Bellack has joined Alphabet-owned Jigsaw as its first-ever director of product. Google created Jigsaw as a technology incubator with the...
GeoEdge first to market with real-time ad security and quality solution for mediation SDKs, as a part of the company’s mission to block sexually-offensive and/or malicious ads to ensure good...
Asia / Digital Marketing News / Interactive/Digital marketing / News
3 apr, 2013
