24 People Who Applied for the World’s Toughest Job…
24 People Who Applied for the World’s Toughest Job Were In for Quite a Surprise buff.ly/1nAqWAS
CPH INK - Interactive & Digital Marketing News From Around The World!
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Nokia bids farewell, renames to Microsoft Mobile h…
Nokia bids farewell, renames to Microsoft Mobile lnkd.in/b9JsySC
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Dove’s ‘Real Beauty’ Hits a Rough Patch | News – A…
Dove’s ‘Real Beauty’ Hits a Rough Patch | News – Advertising Age buff.ly/PfNLO6
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Facebook Confirms That It Will Use Location Data F…
Facebook Confirms That It Will Use Location Data For Ad Targeting — Someday buff.ly/Qv3IkA
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A Complete Guide To The Essentials Of Post-Humming…
A Complete Guide To The Essentials Of Post-Hummingbird SEO buff.ly/1hVZI8r
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Did Microsoft just kill its anti-Google ‘Scroogled…
Did Microsoft just kill its anti-Google ‘Scroogled’ campaign? buff.ly/1f6jkRE
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How publishers tweak content for the social Web ht…
How publishers tweak content for the social Web buff.ly/1f6jfgN
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YouTube reveals user habits to appeal to ‘older’ m…
YouTube reveals user habits to appeal to ‘older’ marketers buff.ly/1hbi7rR
Tackling money-laundering and terrorism with technology
LexisNexis is aiming its risk management practice at helping financial institutes use technology to tackle money-laundering and cut off funding to terrorist organisations. Via DNA
Malaysia to step up green agenda
The CEO of Green Tech Malaysia Ahmad Hadri Haris lays out the progress made since 2010 and the action plan moving forward. Via DNA
Week in Review: MaGIC will enrich our ecosystem
DNA founder Karamjit Singh tells us what he likes about Cheryl Yeoh, the CEO of MaGIC. Via DNA
Godfather’s Pizza Makes FBX Offers Consumers Can’t Refuse
A co-op of 26 Godfather’s Pizza franchises drove online sales at a rate of six times their media spend through FBX. Working on behalf of the co-op, Nebraska agency SKAR...
‘Titanfall’ Not Enough to Lift Xbox Sales Above PlayStation
Sony Corp.’s PlayStation 4 outsold Microsoft’s Xbox One game console in the U.S. in March, holding the lead for a third month, as its rival tempted consumers with discounts and...
Targeting The Individual: Political Orgs That Use Advanced Advertising Techniques
The rules of marketing have changed drastically for organizations that traditionally relied heavily on the big broadcast buy. Consider political campaigns, which are placing a growing premium on targeted messaging...
Building a Brand with Vine And Instagram
Vine and Instagram are enjoying a dramatic spike in usage today among users of all age groups, but particularly Millennials. With the increasing popularity of posting short-form videos, many brands...
Before You Break Up with Facebook, Remember a Less…
Before You Break Up with Facebook, Remember a Lesson from Search lnkd.in/bptBrpw
Behind Adobe’s Primetime Push
Most know Adobe for the company’s Creative and Marketing Cloud offerings, but it’s the company’s end-to-end, “TV Everywhere” platform Adobe Primetime that steals the show with broadcasters and cable operators...
There’s a push to make photoshopped models in ads illegal
In 2011, British member of parliament Jo Swinson ordered Lancôme to take down London billboard ads featuring Photoshopped images of famous women — Julia Roberts and Christy Turlington. The altered...
MaGIC CEO: I’m not about fluff or hype
In her third day on the job, MaGIC’s CEO Cheryl Yeoh meets entrepreneurs and the media, including DNA founder Karamjit Singh who had a quick interview with her. Via DNA
Google's AdWords platform in Bahasa aimed at Malaysian SMEs
Google Malaysia has officially launched the Bahasa Malaysia (BM) or Malay version of its AdWords advertising platform in Malaysia, a move the search giant claimed would give MEs the opportunity...
Weibo Shares Surge On First Day of Trading
Weibo Corp., the Chinese microblogging service owned by Sina Corp., surged 19% in its first day of trading after pricing its initial public offering at the low end of the...
‘Angry Birds’ Maker Dives Deeper Into Video And Native Ads, Eyes Programmatic Direct
Rovio, the creator of the “Angry Birds” mobile game franchise, was one of the first companies to explode in the mobile gaming space. Mobile gamers are fickle, though, and the...
AgilOne Banks $25M Series C For Predictive Marketing Tech
AgilOne, a cloud platform designed to enable predictive marketing, has raised $25 million in Series C funding led by Tenaya Capital with participation from Next World Capital and Four Rivers...
