Facebook to show pre-roll video ads in more places
Facebook will show pre-roll adscommercials ahead of videosin more places on the social network. On Friday, the company revealed the expansion of pre-roll ads, a format once banned by CEO...
CPH INK - Interactive & Digital Marketing News From Around The World!
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Amazon now has 100 million paid Prime subscribers, Jeff Bezos says
Amazon CEO Jeff Bezos said the e-commerce giant has exceeded 100 million paid Prime subscribers and will continue to invest to meet “ever-rising” customer expectations. Bezos noted the milestone in...
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Digiday Research: Publishers look to branded content and video to grow revenues
At the Digiday Publishing Summit last month in Vail, Colorado, and at Digiday Publishing Summit Europe in Monaco in February, we sat down with 133 publishing executives to learn what...
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Mariah Carey’s ‘accidental’ hostel stay goes viral
Hostelworld’s celebrity campaign out of Lucky Generals continues to make you look: Its latest online ad, juxtaposing Mariah Carey with accomodations she would never ordinarily choose, generated not only plenty...
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Comcast to include Netflix subscriptions in its cable packages
Comcast will add Netflix to subscription packages across the country, giving the world’s largest streaming platform another way to boost its viewer base in the U.S., its biggest market. Customers,...
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Digiday Research: Brands are relying less on retailers
At the Digiday Retail Summit in February in Austin, Texas, we sat down with 53 retail executives to learn about how Amazon affects their businesses. Check out our earlier research...
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Nike’s Tiger Woods ad makes the Viral Video Chart
When Tiger Woods returned to the Masters for the first time in three years, following a string of injuries and scandals, Nike marked the occasion with a new commercial for...
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Digiday Research: Transparency and campaign performance are media buyers’ top concerns
At the Digiday Media Buying Summit last month in New Orleans, we sat down with 63 media-buying executives to learn their biggest concerns about the digital advertising industry. Check out...
Facebook to show pre-roll video ads in more places
Facebook will show pre-roll adscommercials ahead of videosin more places on the social network. On Friday, the company revealed the expansion of pre-roll ads, a format once banned by CEO...
StarHub Appoints Peter Kaliaropoulos as Chief Executive Officer
New StarHub CEO contributed to number of telecommunications companies Via DNA
Runcloud.io is champion of Startup World Cup Malaysia Regional 2018
Runcloud.io wins inaugural Startup World Cup Malaysia Regional 2018 and gets ticket to San Francisco finals. Via DNA
The Business of Voice Assistants in the Retail Sector
In this piece, Ed Bussey, CEO and founder, Quill, tells RetailTechNews about the rapid evolution of voice assistants and advises retailers on how to adapt their online content strategies for...
Prime Membership Numbers Announced; USPS Could Make Amazon Suffer
RetailTechNews’ weekly Amazon Watch brings you some of the company’s biggest moves from the past seven days, analysing how the giant is revolutionising the retail space. In this week’s edition:...
#sowhoknew: 5 reasons why cycling is the new golf
Back in 2016, I wrote an article about how cycling was beginning to usurp golf as the executive sport of choice. With cycling now well established with all generations of...
Ola names Natasha Daly as Marketing Director for Australia
Following successful launches in Perth, Sydney and most recently Melbourne, Ola, a ride sharing platform, has appointed Natasha Daly as Marketing Director at Ola Australia. Ms Daly joins the leadership team at Ola...
Grey Group Malaysia promotes Heng Thang Wei to Creative Director
Heng Thang Wei has been promoted to Creative Director of Grey Group Malaysia. Previously Creative Group Head, Mr Thang’s promotion is in recognition of a continued string of successes on...
ARC Refreshments Corp. hands creative & digital mandate to MullenLowe
After a three-way pitch, ARC Refreshments Corp. has appointed MullenLowe Philippines as advertising and digital marketing agency for its non-cola brands: Juicy Lemon, Seetrus, Fruit Soda Orange, Arcy’s Rootbeer, Rite...
Amazon now has 100 million paid Prime subscribers, Jeff Bezos says
Amazon CEO Jeff Bezos said the e-commerce giant has exceeded 100 million paid Prime subscribers and will continue to invest to meet “ever-rising” customer expectations. Bezos noted the milestone in...
Redefining The User Experience In The Connected TV Era
“On TV And Video” is a column exploring opportunities and challenges in advanced TV and video. Today’s column is written by Tal Chalozin, co-founder and chief technology officer at Innovid....
Who Will Survive The Machine-Learning Revolution?
“Data-Driven Thinking” is written by members of the media community and contains fresh ideas on the digital revolution in media. Today’s column is written by Rémi Lemonnier, co-founder at Scibids....
Ad Buyers Dig Twitter Video; More Facebook Vulnerabilities
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Time To Shine Time Warner CEO Jeff Bewkes took the stand today during the federal antitrust trial to defend...
WPP PLC: Chief Executive Officer Steps Down
LONDON – Sir Martin Sorrell has stepped down as Chief Executive Officer of WPP (NYSE:WPP) with immediate effect. Roberto Quarta, Chairman of WPP, becomes Executive Chairman until the appointment of...
Retail Technology Driving Change: Q&A with Sainsbury’s-Argos
M&A is a massive part of today’s retail landscape; and in the UK this hasn’t got much bigger than Sainsbury’s 2016 takeover of Argos’ parent company Home Retail Group. RetailTechNews...
Blockchain as a Better Way Forward: Q&A with Charles Manning, CEO, Kochava
Blockchain’s foothold in the digital advertising space is getting stronger. In this Q&A, ExchangeWire talks to Charles Manning (pictured below), CEO of mobile ad analytics company Kochava whose independent blockchain platform...
