Copenhagen INK

Digimarc’s New Barcode Lets Mobile Users Scan Objects

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Would you rather scan a QR code or scan the whole item to receive additional information? Digital watermarking company Digimarc is betting that consumers are more likely to choose the latter. Using a technology released Monday that embeds codes in images, Digimarc enables retailers to provide product information, coupons and other content without the use […]
Via: AdExchanger

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Copenhagen INK

Lars is the owner of Copenhagen INK and is an experienced and passionate marketer with a proven track record of driving business impact through innovative commercial marketing initiatives.

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