Not Even Twitter Knows When Brands Should Stop Tweeting
You could take America’s temperature on Twitter, and sometimes it’s just too hot for marketing. This week, for example, is proving to be a risky...
Category: Interactive marketing
Charlottesville Fallout: Google Decides to Boot Daily Stormer Site After Three Hours
A website that describes itself as “The World’s Most Genocidal Republican Website” and includes sections titled “Jewish Problem” and “Race War” became a hot potato...
Startups Say Never Pump Gas Again. They’ll Come Do It for You
For Dana Dwyer, an Oracle employee and mom, a full tank of gasoline at the end of her workday is something she describes with just...
Here’s What Advertisers Should Look For in Snapchat’s Crucial Quarterly Report
Is Snapchat the next Twitter — stagnant and stuck — or does it still have a shot at being the next Facebook or Instagram? That’s...
Google Fires Author of Divisive Memo on Gender Differences
Alphabet Inc.’s Google has fired an employee who wrote an internal memo blasting the web company’s diversity policies, creating a firestorm across Silicon Valley. James...
Google Working on a Mobile News Product Competing With Snapchat
Google is working with publishers on a news product called Stamp that would serve up articles in a mobile magazine-like design, similar to Snapchat’s Discover...
Apple Soars to Record After Signaling Resilient IPhone Demand
Apple soared to a record after giving a revenue forecast that highlighted resilient demand for the iPhone ahead of the introduction of its new models...
SEC Asks Twitter Why It Doesn’t Disclose Daily User Number
The Securities and Exchange Commission has asked Twitter a question that many observers also have: why not disclose your number of daily active users? Twitter...
Baidu Curbs Spending on Food Delivery to Prep for AI
Baidu’s move to slash spending on services from food delivery to travel helped the search giant soundly beat estimates, as it recovers from Chinese government...
The President Tweets While Twitter Burns, but Don’t Overlook the Bright Spots
On Wednesday, the president of the United States used Twitter to issue military directives. The next day, Twitter reported a surprise drop in monthly U.S....
‘Facebook Has Not Reached Saturation’: 5 Things to Expect From Wednesday’s Earnings Call
Some say Mark Zuckerberg is acting like a presidential contender. Currently on a 50-state listening tour, he’s been photographed in highly orchestrated settings showing off...
Hear Our New Tagline Podcast: Engineering Creativity With Shannon Boodram and More
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Snap Hires Swiss Team Behind Software Protection Startup
Snap Inc. has quietly acquired the team behind Swiss startup Strong.Codes, a maker of tools that obscures software code and makes it harder for competitors...
Sears to Integrate Alexa Into Appliances and Start Selling on Amazon
Shares in Sears Holdings kicked off their biggest rally in almost two months after the company agreed to sell its Kenmore line on Amazon.com and...
Hashtags’ Boom in TV Commercials Is Over
TV advertisers have vastly expanded their attempts to drive people to their websites but are rarely pushing hashtags anymore, according to a study of more...
Microsoft, Google Back Strong Net Neutrality; AT&T and Verizon, Not so Much
Microsoft and Google pleaded with U.S. regulators on Monday to preserve strong net neutrality rules, while AT&T and Verizon Communications backed weakened oversight and said...
