Depeche Mode Turns Over Its Facebook Page to Fans — for an Entire Year
In order to get through her chemotherapy, cancer survivor and single mom Liz Dwyer wore the shirt of her favorite band, ’80s synth pop icons...
Author: Copenhagen INK
The ever-evolving world of cyber security
The cyber security challenge today isn’t merely about tools and technology Via DNA
Rakuten Trade launched, eyes 30% market share
Rakuten Trade Sdn Bhd, a joint-venture between Kenanga Investment Bank Bhd and Rakuten Securities Inc, hopes its new full fledge trading platform will capture a...
Three Ways Alibaba and Tencent Are Courting Consumers and Marketers
Like the United States, China is seeing bidding wars erupt for streaming video, data picking winners and losers among marketers and online shopping reshape retail...
Video Scarcity Pushes Publishers To Consider Context – Not Just Reach
AdExchanger | Publishers that sell out of video inventory quickly are trying to increase video engagement by improving the quality of the user experience –...
AppNexus, LiveRamp, and MediaMath Launch Technology Consortium to Enable People-Based Programmatic Advertising
Index Exchange, LiveIntent, OpenX, and Rocket Fuel Join Initiative London – AppNexus, LiveRamp™ – an Acxiom® company – and MediaMath announced the launch of an...
First Look: Verizon Raises the Mobile Customer Experience Bar for Today’s App Economy
MMW was privy to an advance look at big news today from Verizon. Verizon is rolling out an “evolution in mobile customer experience” designed to...
IBM IX’s Babs Rangaiah Says Agencies Need To Move The Needle On Business, Not Just Marketing
AdExchanger | Before he tried on agency life, Babs Rangaiah was a bit of a star on the CPG circuit. After more than a decade...
Rubicon vs Guardian; PulsePoint Partners with BPA
ExchangeWire round up some of the biggest stories in the European digital advertising space. In this week’s edition: Rubicon vs Guardian – round 2; PulsePoint and...
How Mobile is Helping Brands Connect Their Online & Offline Journeys
With Facebook and Google practically pinning their futures on it, marketers really can’t afford to ignore mobile advertising. In this piece, Matthew Phelan (pictured below),...
B2B Publishers Need More Of Their Own Ad Exchanges
AdExchanger | “The Sell Sider” is a column written by the sell side of the digital media community. Today’s column is written by Rob Rasko,...
Infographic: Publishers choose scale over control when it comes to video
The post Infographic: Publishers choose scale over control when it comes to video appeared first on Digiday. Via DigiDay
The FCC’s New Take on Net Neutrality: What You Need to Know
The Trump administration’s Federal Communications Commission on Thursday officially begins the process of unraveling the Open Internet rules passed by the commission under Barack Obama....
Rise of the Robots: How Artificial Intelligence & Machine Learning Will Reshape Entire Industries
As the rise of massively distributed computing power, decreased cost of data storage, and a proliferation of open-source frameworks turn conventional computing paradigms on their...
Reputation Goes Mobile with New App
Reputation.com, a leading Online Reputation Management (ORM) platform, launched today Reputation Live — a new mobile app that allows frontline employees to invite customers to...
Rewarded Video Boosts Retention; Far-Reaching Benefits of AI
ExchangeWire Research’s weekly roundup brings you up-to-date research findings from around the world, with additional insight provided by Rebecca Muir, head of research and analysis,...
