#AdamBainIsSoNice: Would-be Twitter CEO’s has admirers
Apparently Adam Bain is the bane of no man’s existence. Quite the opposite! Bain, who is in charge of Twitter’s revenue, is a front-runner to be the...
Tagged: twitter
Instagram’s mobile ad revenues to reach $2.81 bn worldwide in 2017
Social media platform Instagram will bring in USD 595 million in mobile ad revenues worldwide in 2015. By 2017, the global mobile ad revenues of...
Twitter user growth drops even as revenue rises
Twitter’s Q2 revenue rose by 61 per cent year-over-year as it reached USD 502 million, above the previously forecast range of $470 million to $485...
Twitter Turns In A Respectable Q2, But There’s Still Work To Do
AdExchanger | Twitter finally appears to be catching the worm. Or at least its Q2 isn’t a can of worms à la last quarter’s earnings...
Social Media Week – London
14 to 18 September, 2015 London, UK Special Discount for MobiAD Readers! Social Media Week London is a week long conference that provides the ideas,...
What FB’s Shopping function means for the industry?
If a business is looking to expand to social commerce or simply sell more product, Facebook Shopping may be a match and it’s worth testing...
GroupM Partners with Networked Insights for Global Rollout of Marketing Analytics Platform
Exclusive Agreement Gives 27,000 Employees Access to Real-Time Social Web Insights for Media Planning that Connects Brands with Opportunity Audiences NEW YORK & CHICAGO –...
How a Seattle radio station broke the Internet with an all-day Beastie Boys celebration
It’s not every day that a public radio station in Seattle trends nationally on Twitter, but then it’s not every day that one celebrates the...
The IAB’s New In-Feed Ads: Scaling Education Instead Of Technology
AdExchanger | As feed becomes the new standard for web design, there’s a greater need to develop ad units that accommodate them. Such was the...
As Univision Begins An 18-Month Partnership With Snapchat, Will The Platform Prove Its Value?
AdExchanger | When Univision embarks on an 18-month partnership with Snapchat, it will be the latest test for the nascent social platform to prove its...
Is Facebook Forcing Publishers To Maintain an Outdated Strategy?
AdExchanger | “The Sell Sider” is a column written by the sell side of the digital media community. Today’s column is written by Mike Peralta,...
Centro Buys GraphScience; Amazon Web Services Grows
AdExchanger | Here’s today’s AdExchanger.com news round-up… Want it by email? Sign-up here. Centro Buys Social Centro snapped up GraphScience for an undisclosed sum in...
TBWA wins creative mandate for NTUC Enterprise and NTUC FairPrice
TBWA\Group Singapore has been appointed as the strategic branding and creative partner for both NTUC Enterprise Co-operative Limited (“NTUC Enterprise”) and NTUC FairPrice Co-Operative (“NTUC...
Twitter Puts Live Events on a Calendar So Brands Can Buy Real-Time Ads — Ahead of Time
Twitter is borrowing a TV ad sales strategy to make it easier for brands to advertise against the live event-related conversations that the social network...
Dr Shashi Tharoor to keynote at Socialathon India 2015
The countdown for the Indian edition of Socialathon India 2015 has begun. This year, over 250 entries are competing for the India leg of the...
‘Mavens’ Paving The Way As Yahoo Grows Revenue 15%
AdExchanger | A year after Yahoo’s disastrous Q2, the company reported year over year revenue growth of 15%, or $159 million, its best in nearly...
