Is Facebook Forcing Publishers To Maintain an Outdated Strategy?
AdExchanger |
“The Sell Sider” is a column written by the sell side of the digital media community. Today’s column is written by Mike Peralta, CEO at AudienceScience. Online publishers rely on Facebook and other social sharing channels to extend the distribution of their content. Social is essential for driving traffic, building exposure and incremental revenue. But… Continue reading »
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