Razorfish measures the social media value
Razorfish (one of the world’s largest interactive agencies) filed for a patent back in December for how to measure social influence. Today social media apps...
Razorfish (one of the world’s largest interactive agencies) filed for a patent back in December for how to measure social influence. Today social media apps...
APAC / Asia / Digital marketing news Asia (APAC) / Interactive marketing
by Copenhagen INK · Published 15/06/2009 · Last modified 16/01/2013
It finally happened – Singapore gets its own interactive organisation (like FDIM in Denmark) – IAB Singapore. IAB Singapore is to be established in the...
Microsoft brings Facebook and Last.fm to Xbox Microsoft has announced the launch of tailored Facebook and Last.fm services for Xbox Live users, enabling the two...
Data Driven Advertising / DMP / DSP / RTB
by Copenhagen INK · Published 01/06/2009 · Last modified 12/02/2013
Interesting new “ad network”/planning/buying system released by IPG… Press release: “CADREON” BUYS AUDIENCES, NOT INVENTORY Creates Unparalleled Combination of Intelligence, Data, Scale and Digital Velocity...
Twitter is all over the place these days… Found this really great example of online marketing in the entertainment sector – the twitter based Resistance2018...
To take all of the world’s data and make it immediately computable: an incredibly bold and ambitious goal for a software program. But this is...
Saw this new resarch from IAB (Internet Advertising Bureau) the other day – The research by the suggests that online consumers are more receptive to digital...
CNET published this list of 12 online applicatons that track your site or blog’s traffic. Some are better than others, but they’re all designed with the...
APAC / Asia / Digital marketing news Asia (APAC) / Interactive marketing
by Copenhagen INK · Published 13/05/2009 · Last modified 12/02/2013
An update on how some of the big digital players are doing in Asia: Searches on Yahoo! sites grew 13% year-over-year in January in Japan....
Springwise send out their weekly newsletter, two things in there got my attention, so thought I would share: Users choose ads for their social web...
On Monday, the world’s largest social networking site opened parts of its code to the public. Now, third-party developers can build Facebook applications that will...
With so much information online about people and companies it’s become quite common to simply “Google” someone when you want to know more about them....
Actually this is old news… (3 months), however still interesting from the point of view, that WPP (and thereby Group M’s media agencies) now are going...
Just finished reading Razorfish digital outlook report for 2009. (Razorfish is a US interactive ad agency). While surfing the internet this morning, I found this blog post that...
Found these 2 articles about a new ad-funded video service on YouTube and a Partnership between Myspace and Visible Measures: The joint venture made by...
Yahoo Japan Corp. will begin distributing targeted content via electronic billboards in train stations and other facilities, based on who is walking past. The company...
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