The toughest challenge for marketers…
In a recent marketing and media survey by Datran Media marketers was asked to address their toughest challenges in this increasingly difficult economy. Survey results showed a...
Tagged: online
Publishers are going into ad production…
Magazine and newspaper publishers hate it when websites undercut their prices online, but it looks like they have a different opinon when it comes to...
Google’s ranking now takes loading speed into consideration!
Most online publishers already know instinctively that a slow-loading website isn’t a good thing. After all, who has the time to browse around a website...
The future of social media
Looking through a whitepaper on Facebook and reading an article ‘if it makes sense to purchase Friendster’ I found some interesting points that I wanted to share....
Interactive tracking, measurements & campaign ROI
Thought I should share some of the lastest analytics news/tools I found… Microsoft Excel-Google Analytics integration Through one of my LinkedIn groups I found this...
Idea management software
Just received this week’s Springwise newsletter and thought I would share a post that I found really interesting and useful for many companies: Convincing employees...
Engaging LG website
One of my colleagues sent me this link today: www.joy-lggm730.com/sg – it’s the local website LG uses to promote their gm730 handset here in Singapore. The...
Online audience profile targeting
For many years we have only had cookie-based tracking data to rely on when trying to determine a general profile of the users browsing the...
Microsoft and Yahoo challenge Google
Microsoft finally persuaded Yahoo to surrender control of the Internet’s second most popular search engine and join it in a daunting battle — taking on...
Brazilian Social Media Guru Tells You What To Do!
Today I browsed Adverblog and couldn’t help clicking on the Brazilian agency Gringo newest invention: The self-promotion site called “Campanha Instantanea” (Instant Campaign), mocking at the...
ColorCodes – Next generation QR codes…
For those of you that doesn’t know what ColorCode technology is – here’s a brief overview: ColorCode Technology uses symbols like the ones below; they connect...
Blogging For Money + More Augmented Reality
Paid blogging ground rules Online media may soon be forced to comply with disclosure rules under the Federal Trade Commission’s truth-in-advertising guidelines. As a NY...
Great Use Of Social Media Buzz
Yesterday I found this great case on how you can use social media buzz to build awarness, interact with your consumers and get them to...
Custom banner ads in 48 hours for only $49!
We have already seen Google introduce their Display Ad Builder and ad serving companies like Adform and Eyeblaster also including similar offerings (create-a-banner-easily) in their...
35 + 1 Cool Augmented Reality Examples
Just saw this great blog post over at Bannerblog: If it wasn’t for Twitter and social media as a whole grabbing all the headlines Augmented...
Choose your Youtube ads, online video streaming and Facebook names
I just received IPG’s emerging media lab’s newest newsletter – here are some of the articles I found interesting: Choose your own ad: Joining Hulu...
