Augmented Reality
Just talked to one of my collegaues, who are working on a digital project using augmented reality (AR). So surfed the Internet for some more info on...
Tagged: online
E-shopping
E-shopping is huge World-wide, but I still haven’t seen an e-shop that really provides you with the same feel of shopping as you get in real life… For...
Nike+ and Killzone 2
After the ‘North vs. South’ theme to RunLondon a few years ago, and the patriotic pride aspect to the HumanRace in 2008, Nike+ goes one...
Microsoft Adcenter Labs tools
Found this Microsoft website today… it has a lot of really useful (and free!) tools for understanding, creating and optimizing digital (especially search) campaigns. Microsoft adCenter Labs is...
Wi-Fi advertising…
The guys over @ Adverblog just published some great cases of integrated advertising using Wi-Fi technology. In the German Wings case they used airport Wi-Fi-Spots to supply passengers...
Visa go – Visa goes with flickr, live video and Google maps…
Visa is launching its first global advertising campaign, an effort that includes an interactive microsite, rich media banner ads with live video feeds of people...
Viewzi and brand tags
Online search has never looked so good. You have properly heard of www.searchme.com but today a new boy’s in town called Viewzi. www.viewzi.com has 18...
WIX it and create your free flash website in seconds…
I discovered this website, www.wix.com that does ‘instant’ flash sites. It allows users to create any kind of web content (web sites, widgets, blogs, myspace...
Trendy stuff and outfits that are soooo cool!
Sites such as Trendrr and Trendpedia has been around for some time, but now Edopter enters the scene with a new web tool that allows...
Eyeblaster provides us with great campaign overview and dwell time!
In august last year, Eyeblaster achieved highest recognition by Nielsen Norman Group for its Campaign Monitor, who named it one of the top 10 user...
comScore tells us how online advertising works…
In a new report published in December 2008, comScore gives us their views on how online advertising works – is clicks and click through rates...
Forsman & Bodenfors launched a new website
The Swedish agency Forsman & Bodenfors (The agency behind IKEA’s cool interactive campaings – http://kominigarderoben.se) has published their redesigned website. It’s not your normal kind of website –...
Heineken’s user generated Walk In Fridge…
Heineken booked a nice viral success with the recent Walk In Fridge commercial. Within a couple of weeks it got over 5 million online views....
