Zoom Out: Go Beyond Hyper-Local
“Data-Driven Thinking” is written by members of the media community and contains fresh ideas on the digital revolution in media. Today’s column is written by...
Tagged: mobile gaming
TV advtg still works in APAC but smartphones is the screen of choice
The growing significance of mobile has been tabled in various discussions. While mobile handsets found way into the hands of many consumers, across spectrum, one...
Malaysia’s mobile space: No 1 position up for grabs
The mobile operator industry in Malaysia is in flux. Goh Thean Eu crunches the numbers to see if there can be some clarity on who...
Data pick of the day: 77% online users seek video clips
Video clips have been singled out as one of the most popular form of online content consumption for a while now. Many companies have pointed...
Outbrain names Tom Foran its first Chief Revenue Officer
Outbrain, a content discovery platform, has elevated Tom Foran to the newly created position of Chief Revenue Officer. Mr Foran was formerly the General Manager...
MediaCom And Celtra Seek To Streamline Mobile Advertising
Media agency MediaCom launched an official partnership with mobile ad creation and analytics platform Celtra on Wednesday. The partnership comes a year after MediaCom started...
Rumor: Google Really Ready for Retail?
Rumor has it that Internet search giant Google is finally ready to square up against Apple in the competitive retail market. According to published reports...
Tesco-Sociomantic: The perfect marriage?
Speculations are rife around Sociomantic and Tesco, wherein the latter is looking to buy the Berlin-headquartered display advertising player. If industry grapevine is to be...
Data pick of the day: Younger TG drive internet TV
Online television has played a key role in the increase of consumers’ time spent online. As internet becomes a key source of entertainment, it appears...
Global Mobile Awards – Winners Announced!
Recently 85,000 people transformed Barcelona into the veritable mobile capital of the world. There was so much going on – from the growth of mobile...
Mondato Summit Europe
8 to 9 April, 2014 Canary Wharf, London, UK Mondato Summit Europe is an exclusive C-level mobile financial services (MFS) conference with an emphasis on...
M-banking solution Tootpay wows ‘em at Echelon Malaysia
Mobile banking solutions provider Tootpay Sdn Bhd emerged the winner at the Echelon Malaysia Satellite pitching competition held earlier this week, and will represent the...
Google Tests Desktop-to-Mobile Retargeting With Brand Data
Google is pitching advertisers on a new kind of ad targeting that aims to improve on the ubiquitous tracking cookie. The technology allows advertisers to...
Edward Snowden’s Words Still Looming Large Over SXSW
In an extremely rare public talk (via the web, of course) Edward Snowden, the infamous NSA leaker and current fugitive from the United States, told...
Another key step from Havas Media in ANZ; strategic alliance with Lassoo
Havas Media Group has formed a strategic alliance with Kiwi agency Lassoo Media. The alliance is reached not only with the objective of allowing Havas...
Celcos beware: Voice-over-data players gunning for you
Mobile operators have to start innovating fast or else the Internet players will start eating their lunch, argues Edwin Yapp.
