New report: The right combination of ads will increase results…
A new report from iProspect and comScore (Real Branding Implications of Digital Media – an SEM, SEO, & Online Display Advertising Study) may finally give the...
Tagged: ad combination
Mountain Dew Crowd Sources Ad Media Buying
Mountain Dew took three new Dew flavors to fans, asking for feedback on placing ad media buys. The move represents the latest in a series...
Twitter launches ‘Promoted Tweets’ ad platform
Twitter is launching its long-awaited advertising platform, Promoted Tweets, with big brands such as Sony Pictures, Red Bull and Virgin America becoming the first advertisers...
Idea management software
Just received this week’s Springwise newsletter and thought I would share a post that I found really interesting and useful for many companies: Convincing employees...
More about search evalution…
Reffering to my previous post about Wolfram Alpha one of my colleagues send me this link today: http://www.psfk.com/2009/05/paid-search-has-to-work-harder-now.html From the article you can see that...
WPP Announces $25m Investment in Omniture
Actually this is old news… (3 months), however still interesting from the point of view, that WPP (and thereby Group M’s media agencies) now are going...
News from YouTube and Myspace…
Found these 2 articles about a new ad-funded video service on YouTube and a Partnership between Myspace and Visible Measures: The joint venture made by...
Age and gender targeted outdoor ads
Yahoo Japan Corp. will begin distributing targeted content via electronic billboards in train stations and other facilities, based on who is walking past. The company...
YouTube Cinema and YouTube Live
While it hasn’t been officially announced, YouTube is rumored to start offering full length feature films at the beginning of 2009. Parent company Google has...
Advanced e-books in Asia
E-books in Asia are really advanced compared to the ones I´ve seen in Europe. The e-books can be viewed in a browser or downloaded to your...
