Former Google CEO Selling 42% of His Stake in Google
Google Executive Chairman Eric Schmidt is making headlines Friday following an SEC filing which indicates that the former Google CEO is selling a large portion...
Category: Mobile Marketing News
Sailors to Welcome 4G LTE Aboard The U.S. Navy
4G LTE is going into battle with the United States Navy. According to published reports on Friday, the Navy will send the USS Kearsarge and...
Forbes: Evasi0n Takes Jailbreaking Mainstream
Although the jailbreaking community within the iOS ecosystem might have argued that jailbreaking was mainstream before this month’s release of Evasi0n – the first jailbreaking...
Pay-for-performance for agencies: perfect arrangement or bad idea?
On the client side, paying for an agency by the hour comes with risk. As agency veteran and marketing consultant Avi Dan points out in...
Yahoo turns to Google for ads: sign of a new friendship?
Less than a year since she joined Yahoo, Mayer has started to make the once-great internet company her own. She has started the process of...
BlackBerry Q10 Release Postponed in U.S.
It’s not a headline the folks at BlackBerry are excited to read, but it’s an undeniable fact nonetheless. News emerged Wednesday that those eager to...
Online Mentoring Comes to Commercial Casino Industry
The American Gaming Association announced today that Global Gaming Women (GGW) is launching a groundbreaking new project. GGW is behind what’s called the “Global Gaming...
Word-of-mouth: focus on the steak, not the sizzle
According to Ed Keller, the CEO of Keller Fay Group, we may be doing just that in 2013. In an AdAge piece, Keller suggests that...
Super Bowl ads 2013: Touchdowns & let downs
Dodge Ram “Farmer” While the bulk of Super Bowl automotive campaigns tried enticing viewers with glimpses of a better life built around a car, Chrysler...
71% of businesses plan to increase digital marketing budgets this year: report
The Econsultancy/Responsys Marketing Budgets 2013 Report is based on a survey of more than 800 client-side marketers and agency respondents. The survey also asked respondents...
Marketing Budgets 2013
The Marketing Budgets 2013 Report, published by Econsultancy in association with Responsys, looks in detail at how companies are allocating their online and offline marketing budgets in 2013. The report...
comScore Gives Mobile Analytics a Major Boost
On Monday, comScore announced a significant expansion its mobile measurement assets. And the end result has left many people in this industry buzzing about the...
Rumor: iPad mini Refresh on The Way
The second generation iPad mini is on the way. That much we can gather from a new report out of the far east suggesting that...
Global Gaming Expo Enjoys Attendance Spike
One again underscoring the enthusiasm that’s driving the casino gaming industry to new heights today, the Las Vegas Review-Journal is reporting that attendance at the...
FTC Cracks Whip with New Mobile Guidelines, Dishes Out Hefty Fine
On Friday, the Federal Trade Commission issued a new staff report recommending new guidelines to be followed by key players in the rapidly expanding mobile...
Braintree’s New Brainchild is One Touch Payments For Mobile Apps
Innovating in the mobile payments space today as few others can, Braintree – a leading platform for online and mobile commerce – is behind a...
