HotShotz welcomes TP-Link as Networking Partner
Leading computer networking brand, TP-Link joins HotShotz as ‘Networking Partner’. Via DNA
Category: Asia
How to become a speaker at a Digiday event
Digiday mixes deep industry knowledge and experience with an emphasis on honesty over spin and quality over quantity, and that is no different with our...
First Look: Tapjoy Announces Major Growth in Audience Reach
MMW was privy to an advance look at some big news from Tapjoy ahead of the weekend. We can now confirm that the global mobile...
It’s time to get sophisticated with personalisation
As a mum of three, most of my shopping escapades – online and offline – are about the kids, so it was nice to see...
Apple names Isabel Ge Mahe as China MD
Isabel Ge Mahe, vice president of Apple’s Wireless Technologies, has been named as the company’s vice president and managing director of Greater China, reporting to...
AP & Red Bull Media House partner on sports, music & lifestyle content
The Associated Press and Red Bull Media House signed a collaboration that will allow AP clients to access a curated mix of sports, dance, music and...
Barilla engages customers in-store with ‘Pasta Loves Sauce’ campaign
As part of its ‘Pasta Loves Sauce’ initiative Barilla, the Italian pasta brand, wanted to extend its brand campaign to in-store shoppers across Singapore to demonstrate...
Aspac Creative Communications names Executive Creative Director
Masako Okamura has been named as the first international Executive Creative Director to be considered for overall creative leadership of Aspac. With a strong legacy of...
Sizmek to acquire ad tech firm Rocket Fuel for $145 mn
Sizmek Inc. has entered into a definitive acquisition agreement with Rocket Fuel Inc., a predictive marketing platform that uses AI to anticipate optimal consumer response...
Rubicon Project buys nToggle
Rubicon Project has acquired nToggle, a technology company that makes it easier and more cost effective for programmatic buyers to find the inventory they’re looking...
Grey Group bolsters GSK leadership team with new hires
Maurice Wee and Devika Johri have joined Grey Group Singapore as Creative Director, and Planning Director, respectively. They will both work primarily on the GlaxoSmithKline...
Merkle Releases Q2 2017 Digital Marketing Report
Merkle, a leading technology-enabled, data-driven performance marketing agency, announced the release of its Q2 2017 Digital Marketing Report today. Per the usual order of affairs...
Theory tries out a collaborative design model
Theory’s answer to mounting pressure on designers: Try a more collaborative, less hierarchical, approach. Today, the contemporary luxury brand is launching the first capsule collection...
Google Translate receives machine learning boost
Google Translate is now available using a new method called Neural Machine Learning. How is it different from before? Edwin Yapp reports. Via DNA
Telkomsel to host The NextDev Academy programme
One of Indonesia’s biggest telcos takes the initiative to provide a platform for startups to learn the art of developing apps and growing their business....
Time Teams with Audience Analytics Powerhouse Parse.ly
Ahead of the weekend, Time Inc. announced it is teaming up with Parse.ly, a top provider of audience insights for digital publishers. According to a...
