‘Angry Birds’ Maker Dives Deeper Into Video And Native Ads, Eyes Programmatic Direct
Rovio, the creator of the “Angry Birds” mobile game franchise, was one of the first companies to explode in the mobile gaming space. Mobile gamers...
Author: Copenhagen INK
AgilOne Banks $25M Series C For Predictive Marketing Tech
AgilOne, a cloud platform designed to enable predictive marketing, has raised $25 million in Series C funding led by Tenaya Capital with participation from Next...
Twitter Embraces App Install Ads
Twitter, as rumored, is developing an ad product specifically designed for app installs. On Thursday, Twitter acknowledged the existence of the mobile app promotion suite,...
Ziff Davis Announces Adform as Its Exclusive Rich…
Ziff Davis Announces Adform as Its Exclusive Rich Media Partner Globally buff.ly/1meVOXC
GSK, PepsiCo, Godrej hit e-way, launching products…
GSK, PepsiCo, Godrej hit e-way, launching products online first buff.ly/1ir3F3y
Lego, Coca-Cola, Net-a-Porter, Bitcoin and AOL: th…
Lego, Coca-Cola, Net-a-Porter, Bitcoin and AOL: the digitally creative brands buff.ly/1ir3Cop
Unilever launches £13m Magnum campaign to celebrat…
Unilever launches £13m Magnum campaign to celebrate 25th anniversary buff.ly/1ir3wgK
Nestle Kenya Launches Digital Nutrition Calculator…
Nestle Kenya Launches Digital Nutrition Calculator For Mums buff.ly/1ir36ac
Inside The New Yorker’s digital strategy http://t….
Inside The New Yorker’s digital strategy buff.ly/1meUeFc
Universal Analytics: Out of beta, into primetime h…
Universal Analytics: Out of beta, into primetime buff.ly/1meU9kO
Why analytics & paid search teams should work closer
Search marketers were thrown into a tailspin in 2013 when Google began to use secure search to remove keyword data seen in Google Analytics for...
Johnnie Walker awards digital duties to VML IM2.0 in China
After two rounds of intensive pitching, VML IM2.0 Shanghai has won the Johnnie Walker account, responsible for all its interactive marketing efforts. Diageo’s Scotch whisky...
Data pick of the day: 34% users search products to buy through mobile
At a global level, 74 per cent of internet users say that they use the internet to search for products or services they want to...
Land Transport Authority SG appoints Dentsu for new campaign
Land Transport Authority of Singapore, the government body responsible for managing land transport infrastructure in the nation, is all set to launch a public education...
Cyberjaya to become global tech hub
Cyberview managing director Faris Yahaya talks to DNA founder Karamjit Singh about the new direction the property developer is taking and how this will make...
