YouTube reveals user habits to appeal to ‘older’ m…
YouTube reveals user habits to appeal to ‘older’ marketers buff.ly/1hbi7rR
Author: Copenhagen INK
Digital recruitment firm Ultimate Asset sets shop in Singapore
Digital recruitment agency Ultimate Asset, based in the UK, has kicked off operations in Singapore. Company officials inform that the development comes on the back...
Tackling money-laundering and terrorism with technology
LexisNexis is aiming its risk management practice at helping financial institutes use technology to tackle money-laundering and cut off funding to terrorist organisations. Via DNA
Malaysia to step up green agenda
The CEO of Green Tech Malaysia Ahmad Hadri Haris lays out the progress made since 2010 and the action plan moving forward. Via DNA
Week in Review: MaGIC will enrich our ecosystem
DNA founder Karamjit Singh tells us what he likes about Cheryl Yeoh, the CEO of MaGIC. Via DNA
Godfather’s Pizza Makes FBX Offers Consumers Can’t Refuse
A co-op of 26 Godfather’s Pizza franchises drove online sales at a rate of six times their media spend through FBX. Working on behalf of...
‘Titanfall’ Not Enough to Lift Xbox Sales Above PlayStation
Sony Corp.’s PlayStation 4 outsold Microsoft’s Xbox One game console in the U.S. in March, holding the lead for a third month, as its rival...
Targeting The Individual: Political Orgs That Use Advanced Advertising Techniques
The rules of marketing have changed drastically for organizations that traditionally relied heavily on the big broadcast buy. Consider political campaigns, which are placing a...
Building a Brand with Vine And Instagram
Vine and Instagram are enjoying a dramatic spike in usage today among users of all age groups, but particularly Millennials. With the increasing popularity of...
Before You Break Up with Facebook, Remember a Less…
Before You Break Up with Facebook, Remember a Lesson from Search lnkd.in/bptBrpw
Behind Adobe’s Primetime Push
Most know Adobe for the company’s Creative and Marketing Cloud offerings, but it’s the company’s end-to-end, “TV Everywhere” platform Adobe Primetime that steals the show...
There’s a push to make photoshopped models in ads illegal
In 2011, British member of parliament Jo Swinson ordered Lancôme to take down London billboard ads featuring Photoshopped images of famous women — Julia Roberts...
MaGIC CEO: I’m not about fluff or hype
In her third day on the job, MaGIC’s CEO Cheryl Yeoh meets entrepreneurs and the media, including DNA founder Karamjit Singh who had a quick...
Google's AdWords platform in Bahasa aimed at Malaysian SMEs
Google Malaysia has officially launched the Bahasa Malaysia (BM) or Malay version of its AdWords advertising platform in Malaysia, a move the search giant claimed...
Weibo Shares Surge On First Day of Trading
Weibo Corp., the Chinese microblogging service owned by Sina Corp., surged 19% in its first day of trading after pricing its initial public offering at...
