Spotify Buys Anchor And Gimlet In Major Foray Into Podcasting
Spotify said Wednesday in a blog post it would acquire podcast production network Gimlet Media and podcast creation, distribution and sponsorship platform Anchor. Terms of...
Author: Copenhagen INK
Fake followers are hard to shake, according to new report
Unilever’s effort to rid itself of influencers with fake followers hasn’t made much difference, at least for its Dove brand, according to a new report....
Vogue melds editorial and e-commerce with launch of new sub-brand VogueWorld
Condé Nast continues to pull different levers to succeed in today’s rapidly changing digital media climate. Condé Nast recently announced it will be implementing subscription paywalls...
Weekly Focus APAC: Lazada Eyes SEA E-Supermart Growth with RedMart Integration
In this edition of Weekly Focus APAC: Lazada Eyes SEA E-Supermart Growth with RedMart Integration; Alibaba’s Commerce Business Grows 40%; Singapore Launches Integrated Viewership Tracker;...
How retailers can beat the Amazon effect by utilizing data to win hearts, minds and wallets
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La Redoute Selects Socialbakers to Increase Turnover by 40% with an Audience-First Social Strategy
Socialbakers platform helps leading online retailer augment customer intention to buy via social media London – Socialbakers, the leading AI-powered social media marketing platform, announced that...
International Advertising Association UK Chapter Appoints Executive Director
International trade body’s UK Chapter appoints former CNN Account Director, Kirsty Giordani, as its Executive Director. London: The International Advertising Association (IAA) UK Chapter has...
RHL Ventures invests in interior design marketplace Atap.co
Support will help the startup consolidate its market position in Malaysia. Via DNA
Malaysia’s e-commerce still going gangbusters
Three key takeaways from iPay88’s eCommerce 2018 insight Via DNA
Vice cuts 10 percent of its workers following tough year
Vice Media is laying off 10 percent of its staff, marking the latest example of digital publishing’s struggle to compete with Facebook and Google for...
The marketer’s guide to African-American millennials
The post The marketer’s guide to African-American millennials appeared first on Digiday. Via DigiDay
Why SunTrust Bank’s Super Bowl Activation Won’t Feature A Super Bowl Ad
When the LA Rams beat the New Orleans Saints en route to Super Bowl LIII, the citizens of Atlanta could finally start breathing again. At...
‘Influencers Are The New Publishers’: Barstool Sports CEO Erika Nardini
Lately, one of the most popular pieces of apparel worn by professional football players and coaches is a t-shirt featuring NFL Commissioner Roger Goodell wearing...
UK Advertising Delivers 21st Consecutive Quarter of Growth in Strongest Q3 Since 2015; Facebook Ad Placements Down 15% as Instagram Grows
UK Advertising Delivers 21st Consecutive Quarter of Growth in Strongest Q3 Since 2015; Facebook Ad Placements Down 15% as Instagram Grows; and Bloomberg Media Launches...
Do Recent Acquisitions Put Mobile App Publishers’ Interests First?
“The Sell Sider” is a column written by the sell side of the digital media community. Today’s column is written by Offer Yehudai, president at Fyber. 2018...
Four Ps to look forward to in the Year of the Pig
If the calendar new year hasn’t heralded enough in the way of predictions, Chinese New Year gives an exhausted audience one last chance to look...
