Spotify Buys Anchor And Gimlet In Major Foray Into Podcasting

Spotify said Wednesday in a blog post it would acquire podcast production network Gimlet Media and podcast creation, distribution and sponsorship platform Anchor. Terms of the deal were not disclosed, but sources pegged the price at roughly $230 million. If that estimate is correct, it’s the most high-value acquisition of a podcast network or platformContinue reading »

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Lars is the owner of Copenhagen INK and is an experienced and passionate marketer with a proven track record of driving business impact through innovative commercial marketing initiatives.