Singapore Kindness Movement picks GramLab as Instagram agency
Singapore Kindness Movement (SKM) is a non-profit organisation and registered charity that aims at spreading kindness and graciousness to the people one act at a...
Author: Copenhagen INK
iProspect, Ashoka sign partnership to drive changemaking initiatives in APAC
iProspect, global performance agency, and Ashoka, a network of social entrepreneurs, have signed a strategic partnership to drive changemaking initiatives across Asia Pacific. This regional partnership will...
PHD India strengthens leadership team
Omnicom Media Group has strengthened the leadership of its media agency, PHD India, having promoted Jyoti Bansal to the role of Chief Executive Officer and...
Exponential rolls out performance-based video advtg solution
Exponential Interactive has released a new video advertising solution that can be held accountable to performance metrics as measured by multi-touch, last-view or other performance...
Will Facebook and Google really help drive subscriptions?
Google and Facebook are making a big show of demonstrating their interest in helping news publishers. Subscriptions are a good way for them to do...
Singapore Publisher Merges Content Marketing Units to Create ‘Sweet’; Japanese Agency Spins Up Creative Unit
In this weekly segment, ExchangeWire sums up key industry updates on ad tech from around the Asia-Pacific region – and in this edition: Singapore Publisher...
GDPR Signals Need for APAC Firms to Evolve Data Strategy
The General Data Protection Regulation (GDPR) may be up and running for over a month now, but businesses in Asia-Pacific will need to reassess their...
Ola hires Simon Smith as MD for Australia
Ola is strengthening its presence in Australia with the appointment of Simon Smith as Managing Director. Simon will head and develop the leadership team and...
Seven West Media turbo-charges programmatic capabilities across long-form video
Seven West Media (ASX: SWM) has made an integration of its Lotame Data Management Platform (DMP) and its Telaria Supply Side Platform (SSP). By integrating the...
Publicis.Sapient boosts digital business transformation offering
Publicis.Sapient, the digital business transformation hub of Publicis Groupe, has made two key executive appointments from global retail and technology giants Tesco and Amazon, as it...
Video tech firm Shootsta expands to Hong Kong
Australian video tech company, Shootsta has announced the expansion of its operations into Hong Kong, following the appointment of Martin Liu, Business Development Manager, North...
TM revises 2018 KPIs, introduces new broadband plans
Stiffer competition, higher costs and tighter regulations push the telco to take up strategic initiatives to overcome business challenges. Via DNA
SHIFT Business Tech Seminar: Demystifying big data analytics
The Centre of Applied Data Science says that data analytics isn’t rocket science and that any SME can apply analytics to data it already has....
Podcast: Terry Kawaja’s World View
AdExchanger Talks is a podcast focused on data-driven marketing. Subscribe here. This episode of AdExchanger Talks is supported by Tealium. This week’s podcast guest, LUMA Partners CEO...
IPG says Acxiom deal puts an end to ‘turning business away’
Among the signals Interpublic sent with its $2.3 billion deal to buy Acxiom’s Marketing Solutions business, one of the biggest was IPG’s determination to stick...
IPG Makes A $2 Billion Bet On Data With Acxiom Marketing Solutions
Times are changing at IPG. The holding company used to tout its neutrality around data and technology, with CEO Michael Roth using the phrase, “Why...
