Cutting through the clutter…Or cutting through the bias?
I had the opportunity to attend a talk by the brilliant JesperAstrom at Hyper Island, with a thought-provoking discussion on whether or not social networks...
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Dulux India invites consumers to end a 10-sec tale
Dulux India’s new marketing strategy has come forth to integrate the fad around visual interaction and creativity to ensure high level of brand engagement from...
Domain Identity Theft Is The Fraudsters’ Latest Ponzi Scheme
Jalal Nasir, Pixalate, CEO, and online fraud expert, shines a light on the latest loopholes exploited by nefarious elements of the digital economy, including naming some of the worst...
Data pick of the day: 50% mobile users in India use Skype’s apps
Skype’s application are used by nearly 50 per cent of the mobile users in fast-growth market – India. It is eyeing such markets as potential...
Dusit Thani Manila awards digital mandate to Campaigns & Grey
Campaigns & Grey has won the digital mandate for Dusit Thani Manila, covering management of the hotel’s social media platforms. Dusit Thani Manila offers Thai...
AdNear Raises $19m To Boost APAC Programmatic Sector
Singapore-based mobile advertising firm AdNear has raised $19m in series B funding, in a sign of the rapidly developing digital economy there, as the South...
Shanghai Media Group, CMC Capital, Warner Bros, RatPac, WPP bet on content
Shanghai Media Group (SMG), Warner Bros. Entertainment Inc., CMC Capital Partners (CMC), RatPac Entertainment LLC and WPP are creating an investment platform (CMC Creative Fund)...
What is ticking for Omnicom Media Group’s Indonesia office?
Beiersdorf, Heinz, Telkomsel, Carrefour – some of the biggest pitches to have happened in Indonesia earlier this year – have all found their way to...
Mark Chang's second act: To aid disadvantaged entrepreneurs
In his first interview after his deal to sell off the Internet assets of JobStreet.com for US$582 million, Mark Chang speaks to DNA founder Karamjit...
ATS Comes To New York On 4 November; Event Agenda Now Published
ATS is now on three continents – well, it will be from 4 November, when the inaugural ATS New York will take place. ExchangeWire will make its US...
Chobani takes aim at ‘breakfast fatigue’
Breakfast is no longer the most important meal of the day, and most people settle for a quick (carb-heavy) muffin or bagel and a quick cup...
Ad Tech Firms Prepare For Bolstered US Profile
Ad tech firms are set to play a more prominent role on the agenda of some of the digital media and advertising industries’ largest trade organisations,...
Don’t Forget the Art Behind Digital Analytics
“Data-Driven Thinking” is written by members of the media community and contains fresh ideas on the digital revolution in media. Today’s column is written by...
Asian shoppers transact & spend more time online
Consumers across the globe are mixing the online and offline worlds more when they shop and are doing so in different ways and to varying...
Ecommerce players’ Diwali battle marks the rise of new trends in India
Flipkart rolled out its ‘Big Billion Day’ sale amid much fanfare on October 6, where the ecommerce giant offered large discounts and deals across 70...
Edge Asia augments SE Asia foothold; adds Red Brand Builders in Vietnam
Edge Asia, a digital agency operational in the Southeast Asia region, has added Vietnam-based agency Red Brand Builders to its network. Founded by in 2004...
