Timeline vs Apps: Which one to choose and when?
Last September, Facebook announced an extremely important change to its policies, allowing businesses to run contests and administer promotions on their Facebook pages instead of...
Tagged: online video
Embarking on digital first strategy Businessworld appoints Havas Media
BWIBusinessworld, India’s largest and most respected business magazine known for its incisive writing and independent opinions, has set out on digital first route. One key...
Data pick of the day: Apple results: smartphones soar, tablets stutter
Apple’s Q2 results provide further confirmation of trends that trend tracking companies such as Global Web Index have observed throughout 2014: while our love affair...
Shoppers flocking online for convenience, prices: Google
Online shopping in South-East Asia is on the rise as more consumers capitalise on its convenience and price competitiveness, a new survey by Google shows....
Omnicom’s 13% revenue growth in Q2 exceeds expectations
Omnicom Group generated net income of over USD 318 million in the second quarter 2014, which marks a 13 per cent increase in comparison to...
Unknown Caribbean company files for MH17 trademark
In the wake of the MH17 tragedy, opportunism rears its ugly head – Digital News Asia (DNA) has learnt that claims have been filed to trademark...
Inside The Atlantic’s events juggernaut
At The Atlantic’s New York Ideas festival in May, attendees looked on as Dominique Ansel, the inventor of the Cronut, whipped up his signature pastry...
Ogilvy’s behavioural sciences practice expands to APAC
Ogilvy & Mather is expanding the global footprint of #ogilvychange, a behavioural sciences practice born in London in 2012 that utilises the latest thinking in...
Sizmek, comScore, Nielsen partner for performance metrics
Sizmek is offering marketers a tool with an integrated view of campaign performance measurements within the Sizmek MDX open ad management platform together with data...
Digerati50: The entrepreneur who turned down US$63mil
Digital News Asia (DNA) continues a weekly series that profiles the top 50 influencers, movers and shakers who are helping shape Malaysia’s Digital Economy. These...
Steve Forbes: ‘Just pining for the good old days is not the way to move ahead’
Forbes Media agreed on Friday to sell a majority stake in itself to a consortium of Hong Kong investors, concluding a 9-month sales process. The sale...
WIRED 2014
16 to 17 October, 2014 London, UK Special Discount for MobiAD Readers! WIRED2014 is the fourth two-day flagship event from WIRED. With insights from over...
IPG Q2: Digital Spend Exceeds Network Spend For The First Time
Interpublic Group (IPG) on Friday reported Q2 revenue increased 5.4% YoY to reach $1.85 billion. IPG reported a 4.7% increase in organic growth, with organic...
Marketers Want to Know Who You Are: Data Collection Primary Mandate
Marketers want to know who their customers are. They’ve always wanted to know, actually, but today’s drive to digital is increasing demand on brands and...
Splicky
The DSP dedicated to Mobile A DSP is a trading platform upon which advertisers and media agencies can bid on digital ad spaces for their...
Rakuten to acquire stake in market research player AIP
Rakuten Inc. has reached an agreement with a group of shareholders, which includes the largest individual shareholder, of AIP Corporation (AIP), a Tokyo based online...
