#sowhoknew: Is Silicon Valley sexist?
Zuckerberg from Facebook. Silbermann from Pinterest. Kalanick from Uber. Spiegel from Snapchat. Notice anything? Apart from being some of the most powerful people in tech?...
Tagged: mobile search
IPG Mediabrands boosts global leadership team
Henry Tajer, recently appointed Global CEO of IPG Mediabrands, has announced several key positions to bolster his global leadership team – in a move that...
Why physical stores are here to stay in SG
About 56 per cent of Singapore’s shoppers claim that they prefer shopping at physical stores rather than online. According to a recent infographic released by...
Mobile Advertising Revenue Driven by Increase in Smartphone Display
Mobile digital publisher revenues driven by a 114% growth in smartphone display revenue over the last year London, UK – Deloitte, the business advisory firm...
Exclusive: Placecast Rolls Out Mobile Data Management Platform as Stand-Alone Solution
The team at Placecast shared exclusively with MMW today news of its latest initiative. The company has just made available its mobile Data Management Platform...
Programmatic TV Growing; Mobile Reality
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign-up here. Addressable TV Growth Spurt Programmatic TV will draw $10 billion in spend by 2019,...
Why invest in content marketing?
Content marketing is here. It’s a significant channel and one that does not follow the rules of traditional advertising nor the processes associated with traditional...
EBay Preps For Mobile Commerce Push With Launch Of Promoted Listings
EBay rolled out the beta version of Promoted Listings on Tuesday, a self-serve cost-per-sale ad product, to select eBay Stores merchants. Promoted Listings, which will...
Social Media Marketing Changing The Way The Literary World Generates Sales
While every industry has ventured into social media marketing in one way or another, there are some industries where social media marketing has become a...
Adblock Plus Builds First Mobile Browser From the Ground Up; Leaves Ad Industry With Nowhere to Hide
Popular ad blocker for desktops now available as full browser app for Android; blocks adware, speeds mobile browsing, saves battery life Adblock Plus, the #1...
#dmexco kicks off in Singapore tomorrow
Digital Marketing and Exposition Conference – Dmexco Satellite Singapore 2015 is committed to its tagline – ‘Bridging Worlds in Digital Marketing – Content Consumption Trends...
What Happened to ‘Don’t Be Evil?’ Windows Phone Developers Think Google is Playing Tricks
Windows Phone developers are highly suspicious these days. Commenters on websites where Windows developers chat are abuzz with claims that Google is trying to strangle...
For Business Insider, growth beats profits (for now)
Subscribe: iTunes | RSS When Condé Nast and Time Inc. veteran Julie Hansen joined Business Insider in 2008, it was still called Silicon Alley Insider,...
AOL Expands Programmatic Targeting and Attribution for Mobile Apps
Enables ONE by AOL customers to efficiently target audiences within mobile apps and measure ad impact, from TV to mobile. New York, NY – AOL...
Tweets are back on Google Search
Twitter and Google have collaborated on including the tweets in Google Search again after four years. For now, the tweets will appear in the Google...
Mobile Measurement Has Been A Challenge Since ‘Day One’
The year of mobile, the decade of mobile, the year of data – none of the monikers matter if the right measurement isn’t in place. “Clients...
