SingTel in Azure pact with Microsoft
SingTel has announced a first-of-its-kind strategic collaboration with Microsoft Corp to offer enterprise customers access to the latter’s Azure public cloud platform. Via DNA
Tagged: microsoft
The winners and losers of the Publicis-Omnicom deal aftermath
Plans to create the biggest agency in history have fallen apart. Here are the winners and losers of the Publicis-Omnicom deal that was never meant...
How Microsoft got Office 365 users to balance work and play
Summary: Microsoft partnered with Wunderman International India, to develop an interactive Facebook film to create product awareness and understanding via participation that was unique to...
‘Titanfall’ Not Enough to Lift Xbox Sales Above PlayStation
Sony Corp.’s PlayStation 4 outsold Microsoft’s Xbox One game console in the U.S. in March, holding the lead for a third month, as its rival...
How Microsoft SG educated consumers on the dangers of piracy
Microsoft Singapore partnered with Wunderman Singapore to develop and launch the Piracy Uncovered website to help educate the target audience on the actual costs of...
The Weekly Digital Marketing Update @ Copenhagen INK (31-03-2014)
Asia Digital Marketing News Week in Review: Growing the ecosystem, one exit at a time TM agrees to buy controlling stake in P1 Former Gawker...
Why remarketing joined mobile & social in Komli’s focus areas
The seven-year old Komli made quite an announcement last month, when it decided to enter the remarketing DSP (demand side platform) space that puts it...
The Weekly Digtal Marketing Update @ Copenhagen INK (24-03-2014)
APAC Digital Marketing News Week in Review: Investors ask the wrong question Disrupt #16: Meet the buyers New FireChat App Takes Mobile Chatting ‘Off The...
RAMP Announces Next-Generation Video Content Platform for the Microsoft Business Productivity Suite
Solution delivers unparalleled viewer experience, best-in-class video search, and quickest ROI for enterprise video content Microsoft SharePoint Conference 2014 BOSTON – RAMP, the leading provider...
Microsoft Advertising Exchange gears up to compete across Asia
As part of Microsoft’s efforts to deliver scale and efficiency to display advertising, the Microsoft Advertising Exchange is now officially operating across Asia. The Microsoft...
Google Tests Desktop-to-Mobile Retargeting With Brand Data
Google is pitching advertisers on a new kind of ad targeting that aims to improve on the ubiquitous tracking cookie. The technology allows advertisers to...
iSocket Launches iFA (iSocket For Advertisers)
Removes Time, Cost and Pain for Buyers and Sellers of Guaranteed Inventory San Francisco – iSocket, the leader in programmatic direct and sales automation, today...
The Weekly Digital Marketing Update @ Copenhagen INK (24-02-2014)
Asia Digital Marketing News SMS and Social Media are The Peanut Butter and Jelly of Modern Mobile Marketing What’s the biggest threat to the agency...
ActionX Expands Operations in West Coast with Addition of Nate Feduska, VP Advertising Sales
Former Amobee Executive to Lead Expansion of ActionX and Build Strategic Partnerships for Mobile Retargeting Platform NEW YORK – ActionX (www.actionx.com), the first platform that...
The Weekly Digital Marketing Update @ Copenhagen INK (17-02-2014)
Asia Digital Marketing News Kay Jewelers’ Hashtag #ekbkw Was Asking For It Confessions of Big Brand Social Media Managers Registration Still Open for mobileStorm’s Casino...
Microsoft Strikes An Upfront Deal; HasOffers Asks Forgiveness
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign-up here. Let Them Buy Video Microsoft has provided a “cross-screen” video upfront deal, of sorts,...
