Dentsu Aegis Network acquires India’s UI/UX design agency Fractal
Dentsu Aegis Network has acquired Fractal Ink Design Studio Pvt Ltd (“Fractal”), the experiential design studio in India, which will join the network’s digital agency...
Tagged: growth
Brands do well by doing ‘good’
It’s the festive season and as we spread happiness, love and gifts all around, what better time to think about whether our brands can achieve...
Ad Fraud on Uncertified Apps; Over-Hyped Christmas Ads
ExchangeWire Research’s weekly roundup brings you up-to-date research findings from around the world, with additional insight provided by Rebecca Muir, head of research and analysis,...
‘Just do work that feels good’: Calling bullshit on bad agency advice
Agency founders love to give advice. The creative trades are awash in wisdom from successful CEOs and CDs who launched businesses, seemingly on a wing...
The year ahead? 2016, only more so
The last 12 months has been a year of profound change: self drive cars and virtual reality all made leaps forward. So did artificial intelligence....
The Real Future of Video Lies in Interoperability & an Open Marketplace: Q&A with James Brown, Rubicon Project
In August 2016 ExchangeWire Research produced a report in association with Rubicon Project, analysing the truths of UK mobile and video advertising. ExchangeWire speak with...
Opera and Mirum show Indonesians that time is opportunity
Weary residents of Jakarta are used to waiting for everything – for traffic to clear, for queues to move, for websites to load. Often, they...
Ogilvy Australia unveils new fan platform Padlokt
Ogilvy Australia has continued its push into the innovation space, announcing its development of, and investment into, a new global platform called Padlokt. Padlokt is...
Nicolas Bidon named as Xaxis’ Global President
Xaxis has promoted Nicolas Bidon to serve as global president. Mr Bidon was previously CEO, EMEA where he led Xaxis operations across the company’s 25 markets...
OpenX Builds Out Executive Team with Hires of Chief Financial Officer and Chief People Officer
New appointments support robust company growth LOS ANGELES & NEW YORK – OpenX, a global leader in creating programmatic advertising marketplaces that drive superior monetization...
SG consumers want more personalised rewards from retailers: Study
Amidst Singapore’s retail doldrums, three in four consumers indicate they will buy more from retailers if they are better rewarded for their loyalty, a study by global...
Omnicom Media Group opens PHD’s South Korea office
In line with PHD’s rapid growth and expansion in the Asia Pacific region, Omnicom Media Group has launched PHD in South Korea – the agency’s...
RadiumOne hires Jodie Koning as APAC Marketing Director
Data-driven marketing company, RadiumOne, has appointed accomplished marketer Jodie Koning to the role of Marketing Director for the Asia Pacific region. Ms Koning brings more than...
Uber Rival Gett Receives Loan From Russia’s Biggest Bank
Gett, an online taxi service that competes with Uber, attracted a $100 million venture loan from Russia’s largest lender, Sberbank, to fund growth in the...
Urban Airship: Retailers’ Apps Highlight Holiday Mobile Growth
Just how big will mobile be in the retail space this holiday shopping season? Bigger than ever before. At least, that’s according to a new...
Consumers Only Seriously Consider Two Brands; AOV Increasing on Smartphones
ExchangeWire Research’s weekly roundup brings you up-to-date research findings from around the world, with additional insight provided by Rebecca Muir, head of research and analysis,...
