Q1Media Joins 2013 Inc. 5000
Q1Media Named One of the Fastest-Growing Firms In the U.S. AUSTIN, Texas – Inc. Magazine announced that Q1Media, an advertising technology and media company, was recognized...
Tagged: eyeblaster
Moontoast and Shoutlet Partner to Integrate Social Rich Media Ads with Social Campaigns for More Dynamic and Enriched Social Engagement
Social Campaigns One Step Closer to Proving Social ROI BOSTON – Moontoast, an innovative Social Rich Media advertising platform leader, announced a partnership with Shoutlet, the...
Google Names Bauer MBAs Best in America in Online Marketing Challenge
Bauer MBA Team Conducts Online Campaign for Children’s Museum of Houston, is Named Best in the Americas by Google HOUSTON – Google announced recently that a...
What does a perfect agile marketing strategy look like?
Culture Responsive marketing is still a relatively nascent area, focusing as it does on social media channels to underpin earned media wins. It requires experimentation,...
Water Cooler Talk: New Agency Group Sees Wider Role For Data In Content Marketing
This week saw the formal launch of a marketing services company geared to entertainment clients. Water Cooler Group contains four agency brands – Maude (offering...
A bombshell from Kia: Lady Gaga, Twitter, YouTube, Shazam and the VMAs
YouTube On YouTube, the video has nearly reached 1m views. Expect this number to continue to rise dramatically riding the song’s popularity. Given that previous...
Facebook, PointRoll Bring Rich Media Ads to Mobile
More engaging, immersive ads coming to world’s largest social network NEW YORK – The ads on your Facebook mobile News Feed are about to get even...
Boingo Expands Wi-Fi Advertising Services in Canada
Boingo Media Adds Rich Audiences of More Than 150 Million Consumers in Travel and Leisure Segments via BOLDstreet Partnership LOS ANGELES – Boingo Wireless (NASDAQ:WIFI), the...
Twitter Buys Trendrr to Track Social Conversations Across Media
In an effort to make it easier for networks and publishers to display tweets in their programming, Twitter has bought the social-TV startup Trendrr for...
Q2 Mobile Rich Media Monitor Report Reveals Native Ad Formats and Social Rich Media are winning the Mobile Display Game
CAMBRIDGE, Mass. – Native and Social Rich Media ads are, by a high margin, the best performing mobile display advertising formats according to new findings...
Cloud Marketing Platform Turn Launches Japan Operations
Cloud Marketing Platform Turn Launches Japan Operations Tremendous Regional Growth Spurs Asia-Pacific Expansion for Top Marketing Software Company REDWOOD CITY, Calif. and Tokyo – Turn (www.turn.com),...
Spotify ads: which is right for your brand?
Audio ads For free users, these radio-esque adverts play in between ten to twenty minutes worth of music for a time ranging from sixty seconds,...
Now, Let’s Stop Calling These Ads ‘Native’
Mention “native advertising” to a media buyer these days, and he or she will ask what exactly you mean by it. Advertorials? Promoted Tweets? Search...
MediaShift Strengthens Position as a Digital Advertising Leader in Travel and Hospitality with Two New Strategic Hires
Seasoned Professionals Tapped to Drive Revenues for Hotel and Airport Network Partners NEWPORT BEACH, Calif. – MediaShift, Inc. (OTCBB: MSHF), a leading digital advertising technology...
Can AOL’s ‘Barbell’ Ad Strategy Save Digital Publishing?
Digital publishers have long cast a suspicious eye on the “programmatic” ad market, worried that allowing automated buying of their ad inventory would damage their...
eMarketer Ratchets Up RTB Forecast, Slightly
eMarketer is estimating marketers will spend $3.34 billion on real time-bidded ads this year, representing a 73.9% increase from last year and a slight upward revision of...
