BBDO Malaysia appoints new GM
BBDO Asia has appointed Farrah Harith McPherson to General Manager of BBDO Malaysia, effective February 24. Ms McPherson brings more than 17 years’ experience in the...
BBDO Asia has appointed Farrah Harith McPherson to General Manager of BBDO Malaysia, effective February 24. Ms McPherson brings more than 17 years’ experience in the...
BBDO Singapore has announced the expansion of their planning department with three new hires. Kelly Togashi joined BBDO as Associate Planning Director on February 13....
AdExchanger | Bad ads have their run of the internet. Twenty-eight percent of ads fail at least one of five key quality issues that slow...
Digital marketing / Digital Marketing News / Interactive marketing / News
by Copenhagen INK · Published 21/02/2017
Verizon hired its first chief creative officer to build an in-house agency that will help reposition the brand in a hyper-competitive telecom landscape. The wireless...
Band Interprise – the B2B agency in APAC offering end-to-end marketing solutions and specialising in the technology, finance, manufacturing, pharma and automotive sectors, as well...
AdExchanger | When Bloomberg writes a story about a public company or commodity, it’s bringing market information dynamically into the adjacent ad. Bloomberg is packaging...
AdExchanger | Conagra, which owns brands like Chef Boyardee and Orville Redenbacher’s, is no newbie at negotiating for better ad quality. In 2014, it started...
After more than a year of running large inventories of display and mobile traffic through our in-house built server side solution, the results are clear:...
December 2016 saw the outing of Methbot, a botnet controlled by a single group in Russia, operating out of data centres in the US and...
Digital marketing / Digital Marketing News / Interactive marketing / News
by Copenhagen INK · Published 08/02/2017
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Sizmek, the leading open ad management company for multiscreen campaigns, announced that Sizmek’s Neil Nguyen will be leaving the company and Dr. Mark Grether has...
Turkish Airlines, the airline that flies to more countries than any other airline, launches a new creative campaign this spring, inspired by the five human...
WPP AUNZ has merged Landor Australia and Designworks Australia to form a brand and customer experience design agency. The merger brings together two successful businesses with...
On your LinkedIn profile do you describe yourself as Creative? Focused? Passionate? All strong descriptors but, according to the latest LinkedIn research, so does everyone...
AOL Platforms Asia has rolled out its dynamic price floor optimisation tool, AlephD as part of the One by AOL: Publisher suite. The launch follows...
Creative technology agency DT has been appointed by the International Table Tennis Federation (ITTF) in a bid to amplify its new high impact, shorter format...
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