ACCELERATE|ENTREPRENEUR, BW ACCELERATE’s acceleration program is gearing up for the second batch of 20 startups. BW ACCELERATE, an initiative of Digital Market Asia’s parent brand...
AdExchanger | “Data-Driven Thinking” is written by members of the media community and contains fresh ideas on the digital revolution in media. Today’s column is...
Globally, 31 per cent of internet users say they find new brands or products from ads they’ve seen online, making this the fourth most important...
Digital marketing / Digital Marketing News / Interactive marketing / News
by Copenhagen INK · Published 21/11/2015
Crain Communications has launched personalized digital business publications in nine new markets across the U.S. Looking to expand nationwide ahead of its 100th anniversary, the...
AdExchanger | “Data-Driven Thinking” is written by members of the media community and contains fresh ideas on the digital revolution in media. Today’s column is...
AdExchanger | Oracle 1.0 was more about databases than device graphs. But as Oracle methodically built out a Marketing and Data Cloud, that changed. For...
AdExchanger | “Data-Driven Thinking” is written by members of the media community and contains fresh ideas on the digital revolution in media. Today’s column is...
Singapore startup EdgeBotix plans to make learning interactive by bringing affordable robots into the lecture halls and classrooms. Via DNA
By StackAdapt It’s the million-dollar marketing question: How do I measure the financial return of my content distribution efforts? There’s industry-wide confusion as to how...
Indonesia is giving SMEs more digital tools to succeed, while Malaysia gets a welcome US$233mil investment boost from an MNC long established in the country....
Indonesian SMEs have heard the call to go digital, but heeding it is an entirely different matter, reports Masyitha Baziad. Via DNA
Singles day, November 11th, 11.11, Double Eleven, whatever you want to call it, has truly become a special day for Chinese consumers and has firmly...
AdExchanger | Health care and pharma brands spend north of $3 billion each year on TV ads, according to Kantar Media, but oftentimes the trade-off...
Dentsu Aegis Network has appointed Isao Miyauchi as CEO Dentsu Aegis Network Taiwan, taking over from the current CEO Ann Yang who will leave the business....
With the Internet of Things (IoT) fast becoming the default setting of our professional and personal lives, more attention needs to be paid to security....
OMD Malaysia along with Leo Burnett used the lip syncing app Dubsmash to create the latest campaign for their client, McDonald’s. The Big Mac, one...
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