Where Are We With AR?
AdExchanger | Augmented reality is more than just Pokémon – but it’s got a long way to go before it’s really mainstream. “Pokemon GO created more...
Tagged: AR
The Year’s 5 Biggest Challenges and Trends in Marketing
As 2016 rapidly winds to a close, Daniel Brzezinski, CMO & VP of Marketing & Product Development at GetResponse, recently shared with MMW what he...
Apple Said to Be Exploring AR Smart Glasses in Wearables Push
Apple is weighing an expansion into digital glasses, a risky but potentially lucrative area of wearable computing, according to people familiar with the matter. While...
Micromax turns to Bollywood to give India Cricket World Cup anthem
In India, one’s language changes every hundred kilometers, but one of the few things that brings its diverse cultures together, is the love for ‘cricket’ & ‘music’....
Nyt dansk cykelsite – DezignCore.dk i er luften
På det nyligt lancerede danske cykelsite Dezigncore.dk finder du et overblik over de nyeste, smarteste og fedeste design cykler samt artikler og inspiration til køb...
Gartner: Google Glass Will Revolutionize Workplace Efficiency
According to a new report from Gartner, smartglasses – like Google Glass – are causing CIOs to take a fresh look at the impact wearable...
Google “Chrome Experiments”:Simple games that demonstrate new technology for consumer interactivity
Mobile Marketing has usually been an “early adopter” of all new mobile technologies: agencies and brands have been good at figuring out how some new...
Don’t Miss the Merits of Augmented Reality in Mobile Marketing
And brand owners must consider these data points before any AR deployment. Source: ClickZ Asia
McDonalds Uses Advanced Mobile Tech for Customer Satisfaction
Over in Australia, one of the world’s largest brands is using advanced mobile technology on smartphones in a terrific way. AR, GPS, and Image Recognition...
TOP 15 Social Brands: Too many social campaigns ar…
TOP 15 Social Brands: Too many social campaigns are small, short-term and lack proof of ROI lnkd.in/pbd2Pz
Google+ in Asia: Most Users Ar…
Google+ in Asia: Most Users Are From Singapore, India http://t.co/QGIAS6w
Innovative marketing idea: Westfield Fashion Detector
Pretty cool idea for marketing campaigns in the future (however an old concept: http://www.somewhatfrank.com/2006/11/likecom_leverag.html):
Augmented Reality
Just talked to one of my collegaues, who are working on a digital project using augmented reality (AR). So surfed the Internet for some more info on...
