Google posts strong Q4 earnings, buoyed by holiday ad spend
All told, Google produced over $50bn in 2012, a milestone for the company, and, much to the liking of investors, it appears that the company...
Category: Mobile Marketing News
Kantar: iOS Now Dominating Android in Smartphone Race
Although contradictory headlines were often the norm in 2012 when it came to reporting about the battle for smartphone supremacy, the first wave of headlines...
Steve Jobs’ Widow Comes Out to Support ‘DREAM Act’
Laurene Powell Jobs, the widow of late Apple co-founder Steve Jobs, is behind the launch of a new website, which advocates the “Dream Act” for...
Can PayPal win former customers back with "aggressive changes"?
Being the 800 pound gorilla of online payments isn’t easy. Despite PayPal’s ubiquity and the fact that it remains at the forefront of digital payments,...
Personalization key for email in 2013
Though email has been with us for the lifetime of most digital marketers, I think it has the potential to be an exciting space, if...
Apple’s Big Mac Problem Continues
With iPhone 5 supplies now keeping pace with demand, Apple is facing another inventory challenge in the Mac department. On Monday, shoppers in the U.K....
Atari Officially Goes Bankrupt in The Age of Mobile Gaming
For any adult today who was a video gamer in the early 1980s, news of Atari’s demise will tug at the heart a bit. On...
Social media in 2013: the year we finally go “beyond the like”
Social media is not the new kid on the block anymore but it’s still a growing channel and 2013 will see a number of changes...
Marketers and businesses should fear Graph Search
Last week, Facebook made what could prove to be one of its most important announcements ever. After years of discussion, speculation and debate, the world’s...
Nine simple tips for creating Twitter hashtags
1. Figure out what you want to use a hashtag for The primary reason for including a hashtag in a tweet is to flag up...
Report: How Media Companies are Evolving, Growing and Investing
The 2013 Media Growth Report explores how media and related technology companies are responding to market changes, leveraging technology and developing new products. Produced in...
MMW’s 10,000th Follower on Twitter Will Win a $100 iTunes Gift Card!
During the last seven years, Mobile Marketing Watch has been fortunate to connect with some of the smartest and most devoted readers of any news...
Rumor: Apple’s Chinese R&D Center Coming Sooner Than Expected
Earlier this week, MMW reported that Apple is contemplating the launch of an R&D center in China. Based on what we’re hearing today, “contemplating” has...
Will Tizen give Android a run for its money?
Ask folks about mobile operating systems and most will probably tell you that it’s a two-horse race: Apple’s iOS versus Google’s Android. The mobile OS...
Congressman Wants to Empower Mobile Users with Greater Data Control
U.S. Representative Hank Johnson of Georgia wants to give mobile users greater control over the data obtained and stored by mobile apps. Earlier this week,...
Making The ‘Case’ for Healthier iPhone Usage
Earlier this week, mHealthWatch reported that there’s an excellent chance that your mobile phone may have exposed you to the flu virus or another nefarious...
