Category: Digital marketing news Asia (APAC)

It’s the 88th Geneva Motor Show this week and I have a sneaky press day preview to show you the hot metal at this year’s...

Facebook has expanded its suite of travel ads products with trip consideration. Trip consideration helps travel advertisers reach people who have shown an intent to...

Lee Simpson has returned to the WPP network and been appointed CEO of whiteGREY. Most recently Managing Partner at M&C Saatchi, Mr Simpson has held...

The Honor 9 Lite gives emphasis to both selfie lovers and mobile photographers. Via DNA

Singapore homegrown energy startup looks to change how electricity is consumed and bought. Via DNA

Gender parity is 217 years away according to the World Economic Forum and the International Women’s Day this Thursday is aiming to raise awareness of...

Gender parity is 217 years away according to the World Economic Forum and the International Women’s Day this Thursday is aiming to raise awareness of this inequality...

Mpire, a global ad tech innovator, has opened its first Asia Pacific office in Singapore. From their new hub in Singapore, Mpire will continue to deliver...

AppNexus, the independent advertising technology company, will automatically, and without exception, enforce publishers’ ads.txt files by disabling buying on unauthorised sellers through the AppNexus Programmable...

The next evolution of Samsung’s Galaxy S9 flagship device is finally here after a brief tease at MWC 2018. Via DNA

This year’s Mobile World Congress puts a big focus on smartphones of various shapes and sizes. Via DNA

The last two years have seen a rapid evolution in the way viewers around the globe access TV content. These changes in consumer behaviour are...

Sizmek has appointed Nikos Acuña, formerly the Managing Director of Rocket Fuel Institute—the company’s AI Innovation and Media Lab, to the newly created position of Chief...

WPP AUNZ’s Kantar has appointed Jon Foged as Australian CEO. Effective immediately, Mr Foged will take the helm of the Kantar’s Australian businesses (Kantar Millward...

Asia was traditionally considered “easy money” for Western multinational brands, with its burgeoning population and growing middle class. However, the tide has now turned in...

Top-performing companies globally are more than twice as likely to be using AI for marketing (28 per cent vs. 12 per cent), a report by...