Category: Digital marketing news Asia (APAC)

Unilever and WPP have launched an on-site collaboration with Unilever Foundry and its startup community. The initiative sees the creation of a flexible new Team...

The NSW Rural Fire Service has re-appointed J. Walter Thompson Sydney as its creative agency for the next three years, following a competitive pitch. The...

As Omnicom Media Group enters its tenth year of operations in Vietnam, the company has refreshed its vision and strategic approach through a series of...

For many brands, social media plays an integral role in the customer experience. With the vast availability of channels, consumers now leverage social media as...

The World Federation of Advertisers has published a Global Media Charter, designed to create the conditions for a marketing ecosystem that works better for brands...

Luck has never been more pervasive at Changi Airport as the group celebrates the return of its iconic ‘Be A Changi Millionaire’ shopping promotion with...

With the rise in the number of different social media networks, 2016-2017 witnessed a considerable slowdown in the trend of a number of accounts held...

2018 report delves deep to benchmark Malaysian performance against startup ecosystems worldwide. Where does Malaysia stand? Via DNA

Consolidating multiple billing systems into a single converged system. Via DNA

Facebook is launching a Youth portal, a central place for teens to navigate the online world. The portal is available in 60 global languages. The...

Created by FCB KL, Seri Bersama Sasa is the brand’s new platform designed to engage Malay female millennials with weekly refreshed content ranging from beauty...

Turner Asia Pacific has announced the appointment of Jia Salindong-Du as Country Manager, Philippines. Ms Salindong-Du is tasked with scaling Turner’s Kids and Entertainment business...

Flurry from Oath has unveiled Flurry Push, a free offering from the new Flurry Marketing Suite that enables app developers to send targeted messages to...

Axiata Group’s Indonesian unit PT XL Axiata posts lower Q1 earnings on higher costs. Via DNA

Khazanah’s KNEO has its debut Demo Day with 12 startups chosen from 30 as finalists. Could they make it count? Via DNA

Luxury advertising is rapidly shifting towards digital media, led by luxury hospitality brands. 50 per cent of luxury hospitality advertising will be digital this year,...