Category: Digital marketing news Asia (APAC)

BP has selected WPP as its preferred partner to provide marketing communication services for its Corporate, Fuels and Castrol businesses globally. The decision is the...

With the launch of live sports on OTT apps, global sports viewership is evolving. According to GlobalWebIndex’s latest chart around one in five internet users...

Yahoo Mail brought out a special-themed stationery for its users this Mother’s Day on Sunday, 13th May., to make them feel loved. “We know our...

Burning the midnight oil so you can buy a Bentley? Putting in the hours to purchase a Porsche? Well if you are looking for love...

Geometry Japan has teamed up with ADK to run a very unique Christmas campaign using Fried Chicken Bath Bombs, a disruptive gift that got the...

Deezer, the personal music streaming service is teaming up with Radio Republik Indonesia (RRI) and giving sports fans a chance to hear live matches from...

Asian global sports media property, ONE Championship (ONE), has partnered with Adobe to deliver enhanced viewing experiences to audiences around the world. ONE Championship is...

Pakatan Harapan and Dr. Mahathir Mohamad were the most mentioned political coalition and party leader on Twitter during the campaign period. Via DNA

Aim to help employers alleviate employees’ financial concerns and improve productivity. Via DNA

Reuter Communications has won the China communications retainer for global luxury fashion technology platform, Farfetch. The luxury marketing and communications agency will oversee strategic communications...

Ikon Sydney has launched its first campaign for Hort Innovation’s Australian Avocados brand since winning the business earlier this year, following a competitive pitch. The...

Global play and entertainment company, Hasbro, has appointed DeVries Global to spearhead its integrated marketing communications program in Singapore for a portfolio of brands including...

Cathay Organisation, a Singapore brand that is synonymous with movies and entertainment, has, over the years, diversified into property management and development. Today, the Group...

Initiative seeks to further enhance VC ecosystem in Malaysia Via DNA

Data analytics can leverage upon morally-ethical data sources and still produce highly-impactful, game-changing insights. Via DNA

Global consumer spend in app stores is poised to grow to US$156.5B by 2022, up 92 per cent from 2017, according to a new report...