Forget Silicon Valley, Asean needs its own ecosystem
South-East Asian entrepreneurs need to work together and drive the way the region does business, urged Dr Mohd Irwan Serigar Abdullah, Secretary-General of the Treasury...
Category: Digital marketing news Asia (APAC)
Rise in ‘smart’ shoppers as 80% use tech for research: Study
It is the age of the ‘smart’ shopper as technology now pervades every retail transaction, according to a recent MasterCard report. With this shift towards...
Why social listening is important?
Are we listening right? A question all marketers should give a thought to. Social listening has definitely become an essential addition to today’s digital marketing...
Facebook adds new ‘shop’ tab to push ecommerce
Taking another step to make it easier for brands to connect with consumers on the social media platform, Facebook is now testing a ‘shop’ section...
Moose Toys launches native ad campaign with Turner International Australia
Australian-owned Moose Toys has teamed up with Turner International to launch a local, content-led campaign, with a digital-native approach and a new app for the...
Digi now claims ‘widest 4G LTE network’ in Malaysia
Once seen as the underdog in the Fourth Generation/ Long-Term Evolution (4G LTE) war, Digi.Com Bhd is now claiming the widest 4G LTE network in...
Drone delivery a milestone for SingPost, but what next?
SingPost’s recent test flight using a drone to deliver a package has got industry tongues wagging in optimism, but the question remains whether drone delivery...
#sowhoknew: Adult colouring books are not just child’s play…
So what’s the hottest book trend in 30 years? Steamy ’50 Shades of Grey’ style cable-tie action? Nope. Salacious Hollywood gossip pulp fiction? Nah. It’s...
Sociomantic launches index to enforce inventor quality
Sociomantic Labs, the leading provider of programmatic advertising solutions for enterprise advertisers, has launched the Supply Quality Index, or SQX. SQX is a proprietary algorithm...
OMD appoints Laura Ashton as Business Director
OMD has appointed Laura Ashton to the role of Business Director working across the prestige group of clients; Estee Lauder Group, Sony PlayStation, Intel, Selleys...
Alibaba opens second data center in Silicon Valley
AliCloud, Alibaba Group’s cloud computing arm, has launched its second data center based in Silicon Valley in the United States, addressing increasing demand for affordable...
Week in Review: Pikom is right, Malaysia needs to buck up
Great broadband quality is a factor among investors, and governments in South-East Asia just have to deliver and not complain about being unfairly compared against...
Facebook wants to connect the ‘other’ 150mil Indonesians
It is the responsibility of all stakeholders, both public and private, to connect as many people as possible to the Internet, Facebook Inc’s vice president...
Make your PR strategy visual
In the world of design communication, designers are no longer limited to merely addressing the area of graphics and graphics alone; in fact, the boundaries...
Pikom: Malaysians do NOT prefer slower broadband
The National ICT Association of Malaysia (Pikom) became just the latest to question a minister’s assertion that Malaysians ‘prefer’ slower broadband speeds, arguing that whatever...
The road less travelled: Hacker Lyon Yang’s penetration tales
As a penetration tester, hacker Lyon Yang is pretty much an outlier in South-East Asia, and will be speaking on router and IoT vulnerabilities at...
