Best of the week: Publishers are embracing Amazon
This week, our top stories covered magazine publishers’ relationship with Amazon, consumer trust in advertising and life as a new mother at an ad agency....
Category: Asia
Marketing Muscle: DeepMarkit Adds ‘Serious’ Marketing and Technology Strength
DeepMarkit Corp. — a producer of gamified marketing solutions for businesses of all sizes — confirmed to MMW ahead of the weekend the latest additions...
A brief history of tomorrow: Will biology determine the new caste structure?
Elon Musk says humans must merge with machines! Will the 21st century be the most unequal in history? Is this fear misplaced? Where will this...
Expedia, Airbnb, Amazon most mobile ready brands in APAC
Expedia, Airbnb and Amazon took the top three spots for the most mobile ready brands in the global study MDEX released by IPG Mediabrands’ Ansible. The...
Jason Chia joins McCann Malaysia as digital lead
McCann Worldgroup has appointed Jason Chia as its new Digital Tech Lead for Malaysia. Mr Chia moves from Splash Interactive, where he held the role...
CNN International Commercial hires Director of Content Sales & Partnerships
CNN International Commercial has appointed Kimmy Ho as Director, Content Sales & Partnerships, North Asia. Based in Hong Kong, Ms Ho is responsible for increasing...
Their Phone. Your Brand’s Lifeline. Have You Been Called On It Yet?
The following is a guest contributed post from Ben Ricciardi, CEO/founder of Times10, a branding and creative agency based out of LA. It’s no longer...
The global state of consumer trust in advertising in 5 charts
It’s been a year of turmoil in digital advertising. Ugly issues have surfaced, like how fake-news sites spouting hate speech, can prevail due to the automated...
Priceline Pharmacy’s spot shows diverse beauty choices for women
Priceline Pharmacy has launched another new film under its ‘100% Woman’ brand platform with a new ‘100% Beauty’ execution created by Ogilvy Melbourne. The new...
MullenLowe Group rejigs China operations
MullenLowe Group has restructured its operations in China to create MullenLowe Group China. The hyper-bundled agency will integrate the MullenLowe China creative communications business with MullenLowe...
AIA Malaysia hands digital AOR to IPG Mediabrands
IPG Mediabrands, the global media arm of Interpublic Group (NYSE: IPG), has been appointed as the digital AOR for AIA Bhd., the insurance provider in Malaysia....
Turner partners with Qualson to launch English language learning app
Turner Asia Pacific is partnering with Qualson, the Korean mobile product developer, to launch a new app that enables users of different ages to make...
Biggest turnout so far at penultimate HotShotz qualifier
Skills and talent come to the fore in close competition Via DNA
APeJ software market bounces back in 2H 2016: IDC
Software market grew 6.3% year over year during the second half of 2016 to reach US$18.9 billion. Via DNA
How Nike is using digital channels to drive sales
Nike is trying to seize control of its customer data to stay ahead of its rivals. The company gave observers a close-up of its plans in its...
Mobile Ads Need to be Thumb-Stoppers Not Show-Stoppers
The following is a guest contributed post by Alex Burn, Creative Director, Collective. There’s a lot of noise being made about how clients and agencies...
