Week in Review: Malaysia’s DFTZ expected to be ‘massive game changer’
Digital Economy drive in Malaysia gets budget boost and Astro gets recognized for its digital adaptation. Via DNA
Category: Asia
Blockchain set to disrupt, transform digital business in 2018: Dimension Data
Companies that have not started the digital investment cycle are at high risk of being disrupted. Via DNA
How to Leverage In-Store Data on Facebook to Beat Amazon this Holiday Season
The following is a guest contributed post from Conor Ryan, StitcherAds Co-Founder Amazon continues to dominate online sales during the holiday season. Last year, Amazon’s online...
From distraction to indispensable: Social media management
Social media was initially seen as a form of distraction across business organisations. Remember the time, when companies blocked access to social media sites, because...
Starbucks Indonesia encourages women to break silence on breast cancer
McCann Workgroup Indonesia has released a campaign for Starbucks to create awareness about breast cancer. There is high incidence of breast cancer in Indonesia, however,...
Grapeshot, MediaMath integrate globally on pre-bid contextual targeting
Grapeshot, the contextual pre-bid brand safety and predictive targeting provider, has globally integrated with technology company MediaMath to meet the growing demand from its partners....
FOX Networks launches Content Labs
FOX Networks Group Asia (FNGA) has launched FOX Content Labs. By creating a consolidated service, the new creative production house for FNGA offers brands bespoke solutions...
Bloomberg lays off employees in its media distribution group
Bloomberg Media has laid off close to a dozen employees in its media distribution unit, which cuts distribution deals for video, photo, text, data and...
Merkle Launches Q3 2017 Digital Marketing Report
Merkle — a leading technology-enabled, data-driven performance marketing agency — announced today the release of its Q3 2017 Digital Marketing Report. The report analyzes trends...
#sowhoknew: How I added 100,000 Followers on LinkedIn in just 6 months
LinkedIn are running their #ThisIsSuccess theme this week so I thought what better subject to talk about than how successful writing on the LinkedIn Publishing...
Dentsu appoints Sanjay Bhasin as IndoChina CEO
Dentsu Aegis Network will put focus on and expand its business in the next frontier – the IndoChina region, comprising of Vietnam, Cambodia, Laos and...
MP & Silva names President & Group CEO
MP & Silva, an international media company that provides media rights distribution, digital and technology services, and sponsorship consultancy, has appointed Seamus O’Brien as President...
Subway names MWG APAC as AOR
Subway has appointed McCann Worldgroup as its regional agency of record after a competitive multi-agency pitch. The agency will help Subway achieve its overall brand...
GoToMalls steps in to revive brick & mortar retail sector
Indonesian startup uses technology to help shopping malls regain revenue. Via DNA
Garage Ventures VC shares Silicon Valley lessons in innovation
A VC from San Francisco shares lessons in innovation that paved the way for the success of Silicon Valley, in the hope that some of...
YuMe Study Reveals VR Advertising Delivers Highly Memorable Brand Experiences
YuMe, Inc., a proven partner for video advertising leadership and innovation, in partnership with a number of industry heavy hitters, has just released the results...
