Mindshare, the global media agency that is part of WPP, has announced an exclusive partnership with Zilliqa, the next-generation high-throughput blockchain platform across Asia-Pacific. Zilliqa, which is headquartered...
Eyeota has appointed Andrew Tu as Managing Director, Asia-Pacific, succeeding Eyeota Co-founder Trent Lloyd who moves into a global role as the new EVP Global Publisher Strategy and...
With last year’s Zika outbreaks and an increasing number of dengue cases, Singapore has been looking for new ways to reduce mosquito populations. These range...
McCann and Healthcare at Home (HCAH) has launched a new campaign to raise awareness about diabetes. “India has become the diabetes capital of the world,...
Vikas Agrawal brings two decades of experience from senior engineering roles at startups. Via DNA
Taiwanese giant wants this to be the desired gaming laptop on every gamer’s holiday wishlist. Via DNA
Three-quarters of mobile gamers say they are likely to download a new game during the holidays. That’s according to a new study from Tapjoy, which...
A new report by ID Comms has found that 41 per cent of advertisers admit they are still using media technology ‘ineffectively’ or ‘completely ineffectively’....
foodpanda, the on-demand food delivery service, has launched its new campaign, The First Bite. The campaign will be displayed across all online channels, namely social,...
MullenLowe Malaysia has added two new clients to their roster. The agency has won work for Themed Attractions Resorts & Hotels and Schneider Electric Malaysia following...
Sojern, the global demand engine for reaching travelers, has acquired Facebook & Instagram Marketing Partner (FMP) Adphorus, the which specialises in custom advertising solutions for travel...
TUNE, a global powerhouse in mobile marketing measurement, has just unveiled the results of a joint effort with Google that will “fundamentally address a growing...
By John Murphy, Head of Marketplace Quality, OpenX Programmatic advertising is a $45 billion industry, and it’s poised to become the primary way in which...
Leading Malaysian conglomerate, Sunway Group, has launched an interesting accelerator programme where the pressure will be on them and the startups they take in, says...
Educational institutions are just starting to embrace disruptions as region ushers in the 4th Industrial Revolution. Via DNA
Recently, MMW caught up with Ian Crosby, VP of Sales & Marketing at Zytronic, a leading and well respected manufacturer and developer of touch technology...
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