Stayhealthy Leverages Pop Culture to Achieve Healthier Outcomes for Brands and Consumers
As difficult as it may be for some companies in the industry to admit, healthcare can be perceived as being exceedingly boring — especially for...
Category: APAC
Email Marketing Lessons to Learn in the Year of the Dog
The Following is a Guest Contributed Post by Seamas Egan, Director of Marketing and Sales, Campaigner On February 16, this Chinese New Year will celebrate...
GoWork and Rework merge to become Go-Rework
Indonesian co-working space players merge to deliver faster scale and growth. Via DNA
Axiata to clock RM150mil loss from Idea dilution
Malaysia-based regional telco announces loss from its dilution of Idea Cellular stake. Via DNA
Initiative names Will Anstee as APAC President
Initiative, the culturally-driven media agency within IPG Mediabrands, has appointed Will Anstee to APAC President. He will report to APAC CEO IPG Mediabrands Leigh Terry,...
JWT Singapore hires Jon Loke as ECD
J. Walter Thompson Singapore has appointed Jon Loke as Executive Creative Director, assuming creative leadership over a key cluster of local and international accounts. Effective...
Ogilvy Sydney elevates Jenny Mak to CD role
Jenny Mak has been promoted to the role of Creative Director, Ogilvy Sydney working alongside the agency’s 40-strong creative team, and in close collaboration with...
KRDS bolsters team with 4 new hires
KRDS Singapore recently appointed Muhammad Hidayat as an Account Director to head the account servicing team. Mr Hidayat, who was with Carbon Interactive, has previously worked...
What Are Consumers Spending for Valentine’s Day?
A fascinating new report and corresponding infographic from Forbes and Statista are helping marketers better understand how the Valentine’s Day holiday translates to spending among...
#sowhoknew: Why female entrepreneurs can lead future business success
A few weeks ago, I wrote an article on Inc about U.S entrepreneurship being at a 40-year low. Research suggests that there are are some...
Isobar China bolsters organisational structure & management team
Isobar China Group, Dentsu Aegis Network’s digital agency, has made a strategic integration plan and a series of management appointments. The group will establish four cross-agency...
Geometry Global rolls out new brand identity & logo
Geometry Global, a brand experience agency operating in 56 markets around the world, 19 cities in Asia Pacific, today unveiled a new brand identity reflecting...
Golin HK names new digital lead
Interpublic Group agency Golin has hired industry leader Ema Linaker as Digital Executive Director in Hong Kong. Ms Linaker brings fresh thinking and skills, including mapping...
Upstream Unveils Evolved Mobile Marketing Promotions Offering ‘Next Gen Promos’
Mobile commerce platform Upstream has just announced the launch of Next Gen Promos, an evolution of its existing marketing promotions. The service, we’re told, now...
Malaysian online shoppers prefer to shop via desktop: iPrice
Research provides a deeper look at the e-commerce habits of shoppers. Via DNA
Focus on strengthening software testing ecosystem
Having spent 9 years building foundation for the software testing ecosystem, MSTB passes responsibility on to MDEC to drive it further while it refocuses on its...
