‘M6D’ Now Distillery; Beefier PubMatic
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign-up here. ‘M6D’ Now Dstillery Media6Degrees has changed its name after buying EveryScreen Media. “Dstillery is...
Author: Copenhagen INK
Digital Ad Spend Climbs in First Half of 2013
Digital ad spending was on the move and moving upward during the first half of 2013. According to the latest estimates of Kantar Media, the...
No Interested Buyers for BlackBerry?
Executives at BlackBerry may find that it’s exceptionally difficult to sell the company… especially when there are no eager buyers. According to published reports Monday,...
PubMatic to Hire 100 to Meet Demand For Private Ad Exchanges
PubMatic, an ad technology company which caters to publishers, is planning to hire an additional 100 people before the end of the year to meet...
Watch the Harsh Anti-iPhone Ad That Microsoft Pulled
On Friday, Microsoft posted a video on YouTube — apparently part of a series of pro-Windows Phone, anti-iPhone parodies — titled “A fly on the...
Adap.tv Clears Pathway to Intelligent Video Advertising
Launches Pathway, Audience Path and Demand Path, industry leading platforms that maximise ROI for advertiser and revenue for publishers London — Adap.tv, the technology partner of choice for the...
KissMyAds Brings Mobile Age Marketing to Traditional Desktop Websites
Publishers gain new sources of revenue Mobile enabled advertising on classic desktop websites Additional monetization for smartphone and tablet traffic Cologne, Germany – With immediate...
SugarCRM Works with Google to Measure & Optimize AdWords Campaign Generated Leads
CUPERTINO, Calif. – SugarCRM, the company that makes every user a customer expert, announced that it has integrated with Google’s new “Conversion Import” feature. With this...
Final Results: The Best Marketing Book You Read This Summer
Nominate the best marketing, media or tech book you read this summer, and vote on others’ picks. Continue reading at AdAge.com Via AdAge
Content – Use Social Video to Spread Your Messages…
Content – Use Social Video to Spread Your Messages: One Golden Rule and Three Commandments: buff.ly/163tFPa
The Weekly Digital Marketing Update @ Copenhagen INK (16-09-2013)
Asia Digital Marketing News SIA hunts for digital help Ogilvy takes a stake in digital firm PennyWise Sa Sa adds lifestyle appeal to its brand...
WalmartLabs is building big data tools — and will…
WalmartLabs is building big data tools — and will then open source them: buff.ly/17C8bpI
Programmatic Video Advertising Will Grow Tenfold Between 2012 and 2015 in Europe According to IHS
In-depth industry research report commissioned by SpotXchange offers first ever study of programmatic video advertising across Europe LONDON – SpotXchange, the largest global marketplace of digital video...
How traditional ad techniques influence digital la…
How traditional ad techniques influence digital landscape: buff.ly/1eTfa1v
Content Marketing: A Truly Winning Difference: htt…
Content Marketing: A Truly Winning Difference: buff.ly/17C7uN3
