Three takeaways for marketers from FB’s Q3 earnings
Facebook’s revenue in the third quarter grew 33 per cent year over year to $13.7 billion. “Our community and business continue to grow quickly, and...
Author: Copenhagen INK
56% of Gen Z still prefer paying cash on delivery for their purchases: Study
Dentsu Aegis Network, in collaboration with Econsultancy, launched Here Comes the Centennial: Southeast Asia’s New Generation of Shoppers, a white paper investigating the online buying...
RHB lights up lives this Diwali in new campaign
Created by FCB Kuala Lumpur, “Light Up Lives with Tabung Teddy” is the sixth campaign in RHB Bank’s Challenger Series and commemorates the upcoming Deepavali...
Lion & Lion promotes Supriya Jain to MD role in Hong Kong
digital agency Lion & Lion has promoted Supriya Jain to Managing Director at Lion & Lion in Hong Kong. She will lead Lion & Lion’s...
Budget 2019 challenges entrepreneur spirit
Ganesh Kumar Bangah, Renuka Sena and Jaffri Ibrahim dissect the incentives and allocations within Budget 2019 to aid Malaysia’s digital economy. Via DNA
Follow the inaugural DNA Budget 2019 analysis live on FB
There is much excitement over the first budget in the era of Malaysia Baru. DNA will be live on FB with its Budget 2019 analysis. Via...
How Facebook let advertisers target ‘white genocide’ conspiracy theorists
Facebook let another racist trope slip into its advertising platform, this time allowing marketers to select a target audience of people interested in the bogus...
Ad Tech Startup Co-Founded By Ed Norton Scores $12M To Tackle TV’s Biggest Mess
An actor, AI expert and the former head of digital at CNBC walk into a bar. They create an analytics startup. There’s no punchline here...
Political Ads Drive Q3 Earnings At CBS As It Reveals Data And Audience Platform
CBS is reaping the benefits of a politically-charged midterm election season. The broadcast titan told investors Thursday it exceeded its Q3 earnings forecasts. Total revenue...
vivo, the 5th Largest Smartphone Manufacturer in the World, and Taboola, Announce Long-Term Partnership to Bring Taboola News to 100M Mobile Users Across Asia
vivo selects Taboola as its strategic partner to power news on its ‘swipe right’ screen NEW YORK — Taboola, the world’s leading discovery platform, announced...
Global Makes Strategic Acquisition, Bringing DAX to Canada; Poor Data Management Costing Millions, Research by SBDS
In this weekly segment, ExchangeWire sums up key industry updates on ad tech from around the EMEA region – and in this edition: Global Makes...
Hershey Speeds Up Its Content Strategy By Bringing Production In-House
The Hershey Co. is finding cheaper and easier ways to produce content by bringing a team in-house and forging direct relationships with vendors. The iconic...
While other niche streaming services falter, Crunchyroll crosses 2 million subscribers
At a time when the shine has slightly come off of niche video streaming services and video industry insiders weigh whether it’s even possible for...
5 Qs to ask before choosing a mktg automation platform
Marketing automation has caught the imagination of startups and large enterprises alike. Per a Forrester report, companies will spend over $25.1 billion every year on...
Finnair picks Mango PR as Singapore Agency
Finnair has appointed Mango PR to handle its public relations and communications in Singapore effective immediately. The new appointment was made after a competitive pitch....
Hafizh Syahrin appoints Dentsu Sports Asia as Commercial Partner
Dentsu Sports Asia has been appointed as exclusive commercial partner for Hafizh Syahrin, Malaysia’s top motorcycle racer and the first rider in Southeast Asia to...
