Budweiser pilots beer gifting promotion on Faceboo…
Budweiser pilots beer gifting promotion on Facebook buff.ly/1we9Yzz
Author: Copenhagen INK
Data, creativity, utility & social good will dictate next gen mktg: Michael Roth
Every once in a while industry stakeholders like to question the very survival of the advertising business. Headlines such as ‘Advertising agencies are dying’ were...
One man, one kayak, one Street View camera and 2,0…
One man, one kayak, one Street View camera and 2,000 km of Malaysian coastline to document buff.ly/1uvxnt8
Apple Pay to Revolutionize Digital Payment Solutio…
Apple Pay to Revolutionize Digital Payment Solutions buff.ly/YvRkp5 http://t.co/9MhxrxY5Xr
Yahoo Purchases Luminate to Boost Ad Business http…
Yahoo Purchases Luminate to Boost Ad Business buff.ly/WRqSof
APAC ad spend to outperform global: Dentsu Aegis Network
Dentsu Aegis Network has updated forecasts for worldwide advertising expenditure in 2014 and 2015, with market optimism demonstrated through strong global and regional forecasts. Based...
Data pick of the day: 75% of Twitter active users purchase products online
On September 9, 2014, Twitter announced that it was “beginning to test a new way for you to discover and buy products”, with a small...
MMA crafts mobile in-app ad measurement guidance for China
MMA China has set up MMA China’s Mobile Application Advertising API Measurement Guidelines, specifically developed for the China market. With support and guidance of the...
Kim Kelleher Named Publisher of Conde Nast’s Wired
Kim Kelleher, the former president of digital publisher Say Media, was named VP-publisher of Wired magazine, parent company Conde Nast said Tuesday. The appointment marks...
Malaysia’s big data policy framework ready soon
Malaysia’s ambitions to make the country a big data and analytics hub for the region will be guided by a Policy Framework document that is...
The struggle to monetise online content facing new challenges
If changing social behaviour and content consumption is not enough to deal with, traditional and online media companies now have to figure out how to...
The good, the bad and the ugly #AppleLive brand tweets
What? There’s a major event happening and everyone will be on Twitter watching for updates? Better get your social media marketing team ready. Brands, with...
90 Percent of Top Internet Retailers Now Use This Mobile Marketing Tactic
Push does come to shove — and improves sales — if internet retailers are right. Nine out of the 10 top e-retailers in the 2015...
How to Build Your Brand on YouTube and Reach New C…
How to Build Your Brand on YouTube and Reach New Customers buff.ly/1xC0tf4
Twitter Officially Begins Testing ‘Buy’ Button htt…
Twitter Officially Begins Testing ‘Buy’ Button buff.ly/YsC7oJ
Fitbay: Better-Fitting Clothes via Selfies (the Fa…
Fitbay: Better-Fitting Clothes via Selfies (the Facebook for Clothes) buff.ly/1lMu543
