Is Facebook Becoming the Apple of Digital Ad Sales?
Facebook has become the Apple of digital ad sales. The social network is able to push its ubiquitous product to increasingly higher prices seemingly without...
Author: Copenhagen INK
Layoffs At Rocket Fuel, As Company Begins $30M ‘Efficiency’ Push
As it grapples for profitability, ad net/programmatic media platform Rocket Fuel has initiated layoffs as part of what it called “a new efficiency program that...
Facebook Sustains Mobile Velocity As Q1 Ad Revenue Climbs To $3.5B
As it has done like clockwork for the past eight or so quarters, Facebook on Wednesday reported strong audience and ad revenue growth led by mobile....
Fyber Shells Out Around $11 Million To Acquire Programmatic Tech
Berlin-based mobile ad platform Fyber (formerly SponsorPay) wants to become what it calls a full-stack “specialized supply-side platform.” “Specialized” refers to its focus on the world...
On Earth Day, every brand is green
If you didn’t know it before you signed onto Twitter this morning, you certainly know it now: today is Earth Day. Tweets and Facebook posts...
Sizmek Launches Ad Builder for HTML5
New authoring tool streamlines the creation of HTML5 ads for desktop and mobile platforms Austin, TX – Sizmek (NASDAQ: SZMK), an open ad management company...
Icons Steve Wozniak and Stan Lee Partner for ‘Silicon Valley Comic Con’ Launch in 2016
OK, geeks, sleeks, and freaks — your day is coming. What’s up? “Apple co-founder Steve Wozniak announced he and legendary comic book creator Stan Lee...
Twitter’s Inexplicable New Settings Highlight Prob…
Twitter’s Inexplicable New Settings Highlight Problems with Abuse buff.ly/1Df6Z9o
Ensogo raises another US$30mil by issuing 183mil new shares
ASX-listed e-commerce company Ensogo Ltd has managed to raise another A$38 million (US$29.7 million) from institutional investors, by issuing 183 million new shares. Via DNA
Code Army official regional partner for Lean Startup Machine
Lean Startup Machine has appointed Code Army its regional partner to promote and train entrepreneurs, with a target of 2,000 across 20 cities in the...
#mavericksindigital: Go Mobile Or Go Home Says Google
We heard the rumors this was coming, but now it’s here. Google has finally laid down the law. Those who were just skating by without...
Net Neutrality: The debate rages on
Before adding to the ongoing debate on Net neutrality, maybe one must begin by thanking John Oliver and his team for simplifying the geeky notion...
Sparkline joins forces with Gigya, uberVU & Ooyala
Singapore-based data analytics consultancy Sparkline has partnered with three of the world’s most innovative technology companies, Gigya, uberVU and Ooyala, in a move which will...
Akamai strengthens APAC Team with 4 senior appointments
Akamai Technologies, Inc, the global leader in Content Delivery Network (CDN) services, has made significant additions to its team in Asia Pacific and Japan. Michael...
Nada Stirratt Named Chief Executive Officer of Verve Mobile
NEW YORK – Verve Mobile, the leader in location-based mobile advertising, today announced the appointment of Nada Stirratt to succeed Tom MacIsaac as chief executive officer, effective immediately. Stirratt...
ATS Paris preview: A Snapshot of 2015
Ahead of his ATS Paris keynote, Emmanuel Crego, ONE by AOL: video, business director, France, gives his take on some of the key market developments...
