Instagram’s new checkout feature allows users to shop in app
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Author: Copenhagen INK
Game Review: Third time proves not to be the charm for Kingdom Hearts III
The game however, does indeed deliver on the promise of greatly enhanced graphics. Via DNA
3 Malaysian startups are regional finalists in Alipay-NUS Enterprise Social Innovation Challenge
Local innovators succeed in tackling waste management through digital technology. Via DNA
As the Cookie Crumbles, What’s on the Horizon for Identity Data?
Cookies have been the backbone of digital advertising since its inception and, until recently, they have powered almost every technology, product, and business model within...
Five marketing strategies to prioritise in 2019
A Forrester Consulting study commissioned by Adobe in 2018 found that 80 per cent of business decision makers said improving their company’s customer experience was...
Merkle names Peter Randazzo as Global CTO
Merkle, a technology-enabled, data-driven performance marketing agency, has appointed Peter Randazzo global chief technology officer. In this role, he will report to John Lee, Merkle’s...
Sizmek hires new Head of Customer Success, ANZ
Sizmek, the independent buy-side advertising platform, has appointed Oliver Senior-Leese to the newly created role of Head of Customer Success, ANZ. Mr Senior-Leese is the...
Adobe CEO Is Bullish On Experience Cloud, But Investors Question Loss Of Key Exec
Adobe is betting big on Experience Cloud, which houses all of its marketing, analytics and advertising solutions, as a major growth area for its business....
Mark Penn Named CEO Of MDC Partners
Embattled holding company MDC Partners has a new owner. The Stagwell Group, a new-model agency holding company helmed by former Microsoft chief strategy officer and...
Omnicom Reorgs Its Programmatic Talent
To centralize or not to centralize? That is the question holding companies have wrestled with since the advent of programmatic buying a decade ago. While...
Facebook, YouTube blindsided by mosque shooter’s live video
Social media platforms including Facebook are facing harsher scrutiny after a shooter accused of killing 49 people in two mosques in New Zealand appeared to...
AppNexus to Grow Workforce Across UK & Europe; House of Lords Calls for New Regulatory Framework
In this weekly segment, ExchangeWire sums up key industry updates on ad tech from around the European region – and in this edition: AppNexus to...
Today’s forecast: The state of programmatic
From tactical solution to transforming the world Back in 2008, no one envisioned that programmatic would become the digital ad industry’s dominant media-buying tool. It...
Spending on Data and Data-Related Solutions Will Continue to Rise, According to IAB “Outlook for Data” Study
Cross-Channel Data Measurement & Attribution Predicted to be the Highest Priority for Using Data for Third Year in a Row NEW YORK — Marketers, publishers,...
Facebook data deals reportedly face criminal investigation: Thursday Wake-Up Call
Welcome to Ad Age’s Wake-Up Call, our daily roundup of advertising, marketing, media and digital news. You can get an audio version of this briefing...
In Digital Media We Are All the Same
ExchangeWire has been doing ‘proper’ European events for over ten years. All our events are done predominantly through the native language of the country in...
