AdExchanger | Pacific Data Partners CEO Pieter De Temmerman will speak at AdExchanger’s upcoming PROGRAMMATIC I/O New York conference on Oct. 25-26. Account-based marketing (ABM) may be the...
TM’s new Group CEO, Mohammed Shazalli Ramly is pinning his hopes on Perfexe 10 and a “Jedi Council” to deliver on TM’s 2017 financial performance....
An important tool in managing the twin trends of ageing housing estates and an ageing population. Via DNA
AdExchanger | Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Pledging An Oath In a podcast with Recode’s Peter Kafka, CEO Tim...
Seasoned sales executive and digital entrepreneur Jaewon Lee will serve as Senior Sales Director for South Korea Miami, FL – Headway (www.headwaydigital.com), the leading data-driven...
Digital marketing / Digital Marketing News / Interactive marketing / News
by Copenhagen INK · Published 02/09/2017
On Monday morning, the torrential rains and flooding caused by tropical storm Harvey gave Houston residents plenty to worry about. Yet that didn’t seem to...
iotec has achieved two JICWEBS Seals of Compliance, as verified by independent auditor ABC, demonstrating it has met industry agreed standards to reduce the risk...
This week, our top stories examined the rollout of Facebook-funded shows on Watch, publishers’ pivots to video and more. As always, a full list of...
AdExchanger | Consumer packaged goods (CPG) brands are threatening steep investment pullbacks if higher standards aren’t met on marketing measurement and transparency. And those Fortune...
PushSpring, the largest independent app-based mobile audience platform, has announced a partnership with the leading mobile attribution and marketing analytics company AppsFlyer. The partnership provides...
. According to the latest ad spend forecast, investment in mobile advertising will grow by 31.0% this year, […] The post Mobile Ad Spend to...
on the issue in […] The post Gender Balance in Advertising & Marketing: It’s Time to Broaden the Conversation appeared first on ExchangeWire.com. Via ExchangeWire
AdExchanger | “The Sell Sider” is a column written by the sell side of the digital media community. Today’s column is written by Rachel Parkin,...
AdExchanger | “Data-Driven Thinking” is written by members of the media community and contains fresh ideas on the digital revolution in media. Today’s column is...
Digital marketing / Digital Marketing News / Interactive marketing / News
by Copenhagen INK · Published 01/09/2017
Two squadrons of little Star Wars drones fly through the air in a Brooklyn, N.Y., event space, blasting each other with lasers within the net-lined...
New research from the Chief Marketing Officer (CMO) Council reveals that brands and communications service providers will need to become tightly coupled in order to...
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