Malaysian online shoppers prefer to shop via desktop: iPrice
Research provides a deeper look at the e-commerce habits of shoppers. Via DNA
Author: Copenhagen INK
Focus on strengthening software testing ecosystem
Having spent 9 years building foundation for the software testing ecosystem, MSTB passes responsibility on to MDEC to drive it further while it refocuses on its...
P&G Sees Enough Progress on Digital Demands to Avoid Pulling Spending — Mostly
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Eyeota Appoints Vice President, Global Platforms
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Will We Ever Stop Ad Fraud?
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Whole Foods Launches on Prime Now; Earnings Soar as Amazon Views Overseas Expansion
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Sponsored Data Can Evolve to Take Mobile Marketing to New Places, Says Strategy Analytics
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A History Of Programmatic And The Era Of Control
AdExchanger | “Data-Driven Thinking” is written by members of the media community and contains fresh ideas on the digital revolution in media. Today’s column is...
The Real Story Behind Chrome’s Ad Blocker
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Comic: Art & Science
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#sowhoknew: LinkedIn tips from a real Rock Star – Mitch Malloy
Mitch Malloy has had a glittering career as a singer and producer dating back to the 80’s. As a solo artist he has released nine albums...
#2018Trends: Integration of data, tech & creativity is still key
2018 is the year to realise the promises of effectively integrating data, tech and creativity to truly understand consumer journeys, and engage audiences in meaningful...
Programmatic budgets rise as brands seek greater control: Study
Brands are continuing to increase their ad spend via programmatic channels, despite widely publicised concerns about brand safety and transparency, a new study from the World...
Wendy Clark named Global President & CEO of DDB Worldwide
Wendy Clark has been appointed as President and CEO of DDB Worldwide. Ms Clark succeeds Chuck Brymer who will assume the title of Chairman. Both...
IAB Calls Blockchain ‘Natural Fit’ for Digital Video Advertising
The Interactive Advertising Bureau released its first whitepaper on blockchain technology Thursday, highlighting how it believes the tech can improve the buying and selling of...
The Rundown: Vice is a headwind for digital media hopefuls
In this week’s Rundown: Distributed media still isn’t pulling in big bucks for publishers, and why Vice Media’s revenue woes could be a setback for...
