eBay’s Programmatic Success; Nielsen OCR In The Wild
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign-up here. eBay’s Programmatic Success Programmatic is becoming a big part of the display pie for eBay, who says the volume of ad impressions on its exchange has grown fivefold, UK-based The Drum reported. “The budgets currently being allocated to private marketplaces are much smaller than […]
Via: AdExchanger
