Why Holding Companies Are Shedding Non-Core Assets
After stagnant growth in 2017, holding companies are getting rid of assets that aren’t related to their core focus on digital transformation, programmatic, data and technology. Omnicom, Publicis Groupe and WPP have significantly pruned their portfolios this quarter, while IPG and Havas have disposed of smaller and less strategic agencies in the US that “were… Continue reading »
The post Why Holding Companies Are Shedding Non-Core Assets appeared first on AdExchanger.
