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VideoAmp’s Ross McCray: Tidying the Mess Of Cross-Screen Video Planning And Measurement

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TV and video planning and measurement is a fragmented mess. Buying and selling video inventory across platforms can create a headache for everyone involved, not to mention a mountain of paperwork. That’s where VideoAmp, a Santa Monica, Calif.-based video startup, comes in. VideoAmp is a software and data platform with a planning and measurement tool… Continue reading »

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Copenhagen INK

Lars is the owner of Copenhagen INK and is an experienced and passionate marketer with a proven track record of driving business impact through innovative commercial marketing initiatives.