Copenhagen INK

TwitterTV? Twitter Makes The Case For Live At Its Inaugural NewFronts

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AdExchanger |

Twitter’s first-ever NewFronts pitch to advertisers: We’re like TV for millennials. But do people really want to tune in to Twitter to watch long-form live-streaming content? Bloomberg, which announced an expanded live-streaming deal with Twitter on Monday, is betting on the fact that consumers are ready. “When we see millions of people go to Twitter… Continue reading »

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Copenhagen INK

Lars is the owner of Copenhagen INK and is an experienced and passionate marketer with a proven track record of driving business impact through innovative commercial marketing initiatives.