ExchangeWire rounds up some of the biggest stories in the European digital advertising space. In this week’s edition: Fyber earmarks capital for expansion; WPP hauls...
The agency networks in the global digital economy will once again be present at dmexco in 2015 — and on a larger scale than before....
Instagram just launched a vertical video option that shows the format continues to take over the mobile viewing experience. Facebook’s photo-sharing app announced today that...
AdExchanger | BlackArrow, a 13-year-old provider of live and video-on-demand ad products to TV operators, was acquired Monday by Cross MediaWorks, the owner of a...
The Road to ATS London is a series of specialist posts on technology, data, and the business models emerging in the programmatic ecosystem, which are...
BCA (Bank Central Asia) topped the BrandZ Top 50 Most Valuable Indonesian Brands ranking, released by WPP and Millward Brown. The 50-year old consumer bank...
Havas Media Group India has won the Integrated Media mandate of FoodCloud.in which will include Print, TV, Radio, Outdoor and Digital duties in a multi-agency...
AdExchanger | Here’s today’s AdExchanger.com news round-up… Want it by email? Sign-up here. Blank Canvas Horizon Media and Innocean Worldwide over the weekend launched an...
Mirum Social, the social media arm of Mirum Singapore, has won social duties for Crabtree & Evelyn. Mirum Social will manage Crabtree & Evelyn’s social...
Digital marketing / Digital Marketing News / Interactive marketing / News
by Copenhagen INK · Published 18/08/2015
EBay has hired Suzy Deering, former CEO of digital advertising agency Moxie, as its chief marketing officer of North America, the company announced today. The...
AdExchanger | Cox Media Group’s sell-side platform Videa is sinking more hooks into buy- and sell-side systems. Released earlier this year, Videa has since drummed...
Following a competitive pitch, STW’s digital marketing agency Switched on Media (SoM) has added the Michelle Bridges 12 Week Body Transformation (12WBT) to its client...
Digital marketing / Digital Marketing News / Interactive marketing / News
by Copenhagen INK · Published 10/08/2015
Pinterest may be social media, but its differences from Facebook, Twitter and others are what some marketers find attractive. In particular, Pinterest-marketing firm Ahalogy sees...
Jack in the Box Worldwide (JITB) walked away with the top honour – Agency of the Year (Independent), at Socialathon India 2015. The jurors screened over...
The star-studded award night of Socialathon India 2015 saw PHD India walking away with the top honour – Agency of the Year (Network). The jurors...
Wendy’s Instagram account has, until last month, been full of quirky, silly images like a heavy-metal devil’s horn sign constructed out of fries or “#BBQAMERICA” spelled out on...
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